Ignite That Spark

A new movement born with an inspirational message for every aspiring and affirmed entrepreneur who wants to take the leap into freedom and turn their passion into their profession. Our mission is to help people to break free and live their passion to realize their vision. This message is carried through in Michel Jordi's must-have entrepreneurial guidebook and its accompanying song. A new Vision on the Business Plan by Picture and Music. Michel Jordi is a very visual person and several studies show that we think in images. This was his inspiration to create this captivating handbook to provide a fresh look at the world of entrepreneurship. True to his reputation as a serial disrupter, Michel Jordi has opted to follow that path by linking the book with a pop song. However, it is not “just another song,” but instead a strong and encouraging message for up-and-coming generations. The lyrics reflect his life and were written by Franceska Aeschlimann. The music was composed by British singer-songwriter Chris Eaton who performs it in a duet with Abby Eaton. Michel Jordi’s time is now dedicated to inspire and advise entrepreneurs of all ages to realize their dreams. «Ignite That Spark - 10 Commandments of Entrepreneurship» was published in November 2018 in English. The French, German and Spanish version to come.