JMP The Label

JMP The Label is a premier designer swimwear and apparel brand. Founded by MTV Star, Juliette Porter, our bikini boutique luxe collections are designed to fit every woman. Our suits are perfect both on the beach and as one-of-a-kind, gorgeous tops that pair well with your favorite pair of skinnies, and cut-off shorts. We keep things fresh here at JMP the Label, your new favorite bikini line, with brand new designer bikinis added frequently. From trendy bikinis with separate swimsuit tops and bottoms you can mix and match, to seamless and effortlessly chic one-piece options, we have something for every taste. Of course, Juliette’s designer swimwear is in limited quantities, so check back often to get your faves before they’re gone!