JPLUS is an indipendent italian eyewear brand, born of the idea of Alessandro Martire and inspired to the Beat Generation.
It always distinguished itself by the use of colour and a
forefront stylistic research.
ABOUT US
JPLUS is an indipendent brand founded in 2009 in Italy who produces contemporary frames. JPLUS has immediately stood out for the coloured stroke on the front which recalls the J shape.
THE STORY
Inspired by the Jack Kerouac's thought on the Beat generation, from which the logo was born, JPLUS presented its first collection as a tribute to 3 prominent figures of that historical movement: Jimi Hendrix, Janis Joplin and John Lennon.
Starting from a classic design, JPLUS recovered from the past the most iconic shapes as a starting point to build a collection more and more anticulated and complex. Models as the Jimi's or the Janis' keep being a source of inspiration and of stylistic continuity.
MISSION
Since its birth, JPLUS' goal has been to develop and product high quality eyewear, entirely made in Italy at a democratic price.
Alessandro Martire explains his beginning thought that brought him to conceive the brand:
”talking with many appassionate friends like me and observing the eyewear market, I felt some kind of disinterestedness in looking for sunglasses in the usual distribution channels.
The research was moved to particular vintage markets or to the concept stores who kept making stylistic research. A clear sign of sickness towards the companies who offer boring products at unjustified prices.
From this situation, the idea to have a more “social” contact with people took shape, presenting a collection with a strong identity directly to the final public, during events or parties as “Salone del Mobile” in Milan or the Venice Film Festival, where people were able
to buy directly our product.
In this way, we got the possibility to have a clear view about what we were doing and the emotions that we could raise.
This direct contact with our public has always been written in our DNA and will always stay alive, though our distributions have been extended at the whole commercial territory”.
COLLABORATIONS
JPLUS developed for two years a collaboration with Costume National, a Milanese brand considered as one of the fathers of minimalism.
Company Details
- Employees
- 26
- Founded
- -
- Address
- Via San Pietro, 49/51, Padua (Padova),italy 35139,italy
- Industry
- Retail Apparel And Fashion
- NAICS
-
Clothing and Clothing Accessories StoresClothing StoresShoe StoresMen's Clothing StoresWomen's Clothing StoresChildren's and Infants' Clothing StoresFamily Clothing StoresClothing Accessories StoresOther Clothing Stores
- Website
- jplus.it
- Keywords
- Fashion accessories, Eyewear, Moda, Beni di consumo, Design, Commercio al dettaglio, Commercio all'ingrosso.
- HQ
- Padua (Padova), Italy
Jplus Questions
Jplus's website is jplus.it
Jplus's LinkedIn profile is https://it.linkedin.com/company/jplusvision-srl
Jplus has
26 employees.
View email and phone details for 26
employees at Jplus.
Jplus's industry is
Retail Apparel and Fashion
Jplus's top competitors are
Rombo Srl,
Montini Studio,
Allison International,
Kyme Eyewear,
Essequadro Eyewear Handmade In Italy,
Area 98 Srl,
Loft Eyewear Events,
So▲ya Eyewear,
Essedue Sunglasses,
Monna Mele Eyewear Consulting.
Jplus's categories are Retail Apparel and Fashion
Jplus's founding year is 2009
