Just.Play

Just.Play is a Sports for Development Non-Profit based out of Ernakulam, Kerala. We are a small group of individuals on a mission to bring together children to explore their immense potential to learn, in a language best understood by them- the language of Play. Our mission is to create a society of empowered young people with life skills to take on the world and nurture them into individuals who are sensitive to differences in our society. We believe that when children discover their potential, they are boundless. In 2020 when the world stopped in response to the pandemic, Justdotplay foundation was born. We launched ourselves with Project Classroom to encourage peer interaction among children through games on virtual platforms. By 2021 we started our first on-ground project- Project Disc-In, employing sports to catalyse mixed-gender interactions and life skills facilitation in Cochin. Currently, we work with 120+ children across 3 centres in Cochin and Bangalore.