LAYBL

LAYBL: The Smart Digital ID Powering Circular Commerce We connect the three P’s - People, Product, and Purchase - through smart digital IDs. Every product becomes trackable, tradeable, and profitable - not just once, but forever. LAYBL is the first brand-agnostic product intelligence and circular commerce platform, connecting brands, retailers, resale platforms, and consumers through smart digital IDs. Our SaaS platform tracks products from first sale to resale, repair, and recycling, turning fashion items into trackable, tradeable, and profitable assets - for life. Brands struggle with lost resale revenue, compliance challenges, and disconnected customer engagement post-sale. LAYBL automates traceability, unlocking resale monetisation, secondhand customer insights, and regulatory readiness (e.g., EU Digital Product Passports).