The Milk Processor Education Program (“MilkPEP”), based in Washington, D.C. and funded by the nation’s Milk companies, is dedicated to identifying meaningful consumer and shopper insights regarding the benefits of fluid milk and amplifying them to consumers through creative marketing and educational initiatives with the goal of increasing consumption of fluid Milk. MilkPEP activities are led by a 20-member board and monitored by the U.S. Department of Agriculture’s (USDA) Agricultural Marketing Service.
MilkPEP’s robust campaign efforts aim to increase awareness of Milk’s nutritional benefits and safeguard Milk’s reputation against competitive claims and anti-Milk messages that impact Consumers’ purchasing decisions. You may know them for their “Got Milk?” campaign or more recent groundbreaking programs such as: You’re Gonna Need Milk for That, a long-term, multi-million-dollar, omni-channel program that leverages milk’s well-known nutritional benefits in new, modern ways to inspire modern families and their children to choose milk more often for hydration, muscle building, wellness and more.
Company Details
- Employees
- 14
- Founded
- -
- Address
- 1250 H Street Nw,
- mi****@****pep.org
- Industry
- Advertising Services
- NAICS
-
Marketing Consulting Services
- Website
- milklife.com
- Keywords
- marketing, digital marketing, advertising, communications, commercial marketing, brand management, milk, nutrition, data, research, analytics, dairy, farmers, processors.
- HQ
- Washington, DC
Milkpep Questions
Milkpep's website is milklife.com
Milkpep's LinkedIn profile is https://www.linkedin.com/company/milkpep
Milkpep has
14 employees.
View email and phone details for 14
employees at Milkpep.
Milkpep's industry is
Advertising Services
Milkpep's top competitors are
National Milk Producers Federation,
Dairy Farmers Of America,
Ogilvy,
Darigold,
Interactive Edge,
Dairy Management Inc.,
Raidiant,
Gale,
Stagwell,
Moonrock.
Milkpep's support email address is milklife@milkpep.org
Milkpep's categories are Advertising Services
Milkpep's founding year is 1993
