New Normal

A circular company that aims to accelerate eco-commerce by systemic innovation and education. Our company’s signature product is the eco-commerce marketplace that covers all your sustainable product and service alternatives under one roof. It is designed to force a shift towards conscious consumption by giving sustainable solutions that matter a platform and conscious consumers a home. To accelerate change we use our marketplace to explore, innovate and incubate new standards and solutions around eco-commerce and circularity. new normal is based in Stuttgart (Germany) and was founded in 2020 by impact entrepreneur Michael Eichelberger and Philipp Groß.