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Zazà Ramen is not just another Japanese restaurant; it is the meeting of two cultures—Italian and Japanese—that have come together on Via Solferino in Milan. If it is true that Ramen is the most popular dish in Japan, here, in the heart of Milan, we find a high-end but still authentic version that is rigorous in its approach and clearly aware of the ingredients of Italian gastronomic culture. The logo contains no trace of classic Japanese iconography but instead has a contemporary style. A bowl, a spring of wheat, and a drop of water: the raw elements of Ramen symbolize essentialness, purity, and authenticity. The same guiding principles are to be found in the design of the restaurant’s interior, with natural materials and small details borrowed from Japanese tradition. The creators of Zazà Ramen are an internationally renowned chef and a Japanese entrepreneur who have chosen Italy as their home. Brendan Becht was born in Holland to a family of contemporary art collectors and began his career at a very early age in London at the Connaught Hotel under the guidance of Michel Bourdin. He then moved on to Paris, where he worked with Pierre Hermé at Fauchon and then with Alain Senderens at Lucas Carton. He finally arrived in Milan, working with Gualtiero Marchesi before specializing in the opening of Italian restaurants in Japan. Thanks to a strong esthetic sense and a natural curiosity for experimentation inherited from his cultural and artistic education and his professional life, he has a deep understanding of regional Italian ingredients, the techniques of Japanese cuisine and a perfect eye for detail.