OtterHalf

Founded on the belief that businesses have the power to contribute to a better world, OtterHalf—a play on 'Other Half'—is a fractional marketing agency specialising in the growth of B2B2C and DTC tech firms, from post-product market fit up to series B. Our offerings comprise acting as a fractional marketing team for businesses, as well as project-based engagements where businesses hire us by project. Clients, both past and present, include Oddle, Lendela, REFASH, Zendora by Zenith Learning Group, CapitaLand’s Singapore Science Park Flavours of Tomorrow Festival 2024, just to name a few. OtterHalf was selected among 33 startups for the SMU Business Innovations Generator Incubation Programme by the Institute of Innovation and Entrepreneurship in August 2023, was a finalist in the ‘New Kid on the Block’ category for Marketing-Interactive’s Agency of the Year Awards 2024, and was featured in media such as The Straits Times, CNA 938, Money FM 89.3, e27, and more.