Purse Power - We have it. Let's use it.

From a Facebook post to the National Mall in two months, the organizers of the Women's March put together an event that quickly grew into a worldwide phenomenon. But then came the question, what should come next? The answer became very clear to Donna Miller and Karen Nern, co-founders of PursePower.com after they distributed over 30,000 Purse Power pins in 3 hours at the National Mall and saw 6 million passionate people mobilized by a common cause, march around the world. They also saw that women were electrified in the days and weeks after the March emboldened by a new sense of community. They knew it was time to advance the Purse Power idea that they had been working on for years and take that community to the next level and into action! Why not use this purse power and turn it into an action that women do every day - shopping? Let's mobilize this purchasing power to drive the change we all seek. Imagine what would happen if we consciously acted to buy products and services from companies that are owned or run by women: glass ceilings would shatter, salaries would increase, services and health care for women would be supported, and lives would change in ways we could never imagine. If we drive business to women-owned and women-led companies we can change the world, because corporate America cares about one thing — revenue. How much revenue do we have power over? It's really big! Up to 85% of family purchasing decisions, on every product and service conceivable, are made by women. Women control $7 Trillion in annual purchasing power, 51% of the wealth in the United States and make or influence 67% of investment decisions. There are 10 million women-owned businesses in the U.S. and the number is growing rapidly. So, it’s time to put those dollars and purchasing power to work for what matters to women. Learn more at http://pursepower.com and add your thoughts in this LinkedIn group.