Raise Nutrition

Raise is a functional food company in Berlin focused on optimising cognitive function and brain health. We aimed to achieve this by bringing nootropics to the masses – through food products sold online. For our first product, Raise – the Bar, we completed product development with the help of a food scientist and tested the market through landing pages and advertisements for different target audiences. We also completed branding and packaging design. Following our tests, we found that there was not enough demand for the product. High MOQs also demanded an upfront investment we were not willing to do given the low initial demand for the product. As a result we decided to terminate the project afterwards.