Rapt.fyi

Grow your brand through emotion-driven, data-backed research and strategy partners. We work with agencies and businesses to help build brands better. Whether it’s a first-time brand, a rebrand, or advertising or marketing efforts, we’re the first step to making sure you connect with your audience and your creative efforts hit their targets. What makes us different: We plug and play with your team, so you feel fully supported throughout the project and certain about your creative outcomes. So after the research is done, we don’t just leave you with data or insights and no clue how to use them. We bring them to life for your team to action. We’re in your Slack channels and hanging out on Zoom cocktail hours, so we feel like part of your team. Who we are: A team of ultra-curious, driven people who get to the bottom of things. We are researchers, strategists, designers, writers and analysts. Research: + Competitive audits + Current market research + Qualitative interviews + Ethnographic research + Quantitative Surveys Creative Deliverables: +Audience Insight Decks + Brand Voice/ Verbal Identity + Brand Architecture + Buyer Personas and Messaging + Core Brand Personality + Product, App, Website Consumer Strategy + Naming + Mission, Vision, Values, Brand Manifesto