Seta Field

We specialize in the optimization of product distribution activities across all sales channels using our experienced and robust network of field sales teams, merchandisers, and AI-based sales enablement tools, across several consumer goods segments. Our Subsidiaries include: 1. Seta Field: Management of Consumer Goods Redistribution: This subsidiary is responsible for managing the distribution and redistribution of consumer goods within the company's supply chain. This includes overseeing the storage, transportation, and delivery of products to ensure that they reach their intended destinations in a timely and efficient manner. We currently work with some of the largest and most respected distributors in the country, including Bacardi, Pernod Ricard, PZ Cussons, P&G, and Unilever. 2. Management of FETA: FETA, Field Execution Tracking Application, is a tool that measures the share of shelves of products in a given retail environment. It helps to track the performance of products in the field and provides valuable insights into consumer behavior and market trends. 3. Naijaliquors.com: This subsidiary operates as an online platform that connects wine and spirits distributors in Nigeria directly to final consumers. It allows customers to browse a wide selection of products, place orders, and have them delivered directly to their homes. 4. SETA-CREDIT: This subsidiary provides credit offers for retail and access to a retailer credit score algorithm. They also provide advisory support in developing custom algorithms for retailer ranking, helping retailers to assess their creditworthiness and make informed decisions about lending and borrowing.