Shelf Ready Check

Is your FMCG product "shelf ready"? Let's find out and make sure you tick all the boxes necessary for a successful offline retail presence. 𝐖𝐇𝐀𝐓 We've isolated 17 key drivers from 6 different categories which define the success in offline retail. This tool is based on our extensive knowledge and experience and is set up in a way that enables brands to quickly adapt the relevant drivers to their specific needs. 𝐇𝐎𝐖 The deployment will be tailored to your specific case (category, current challenges, maturity of the brand) and consists of two parts: 1. Tool - the 17 drivers: what are they, examples of good and bad executions - Tips & tricks on how to implement in your daily work (Checklist) - our initial thoughts and top priorities on your challenges 2. Translation to your brand's current challenges - how to make the drivers for for you - concrete ideas and proposals on how to improve 𝐖𝐇𝐎 Sebastian Woelke Over 20 years working in different aspects of the FMCG world: - Marketing & Brand Development on Corporate Level at Unilever - buyer at the leading German drugmarket chain dm - founder of the sustainable BeautyCare brand "No planet B" 𝐰𝐰𝐰.𝐥𝐢𝐧𝐤𝐞𝐝𝐢𝐧.𝐜𝐨𝐦/𝐢𝐧/𝐬𝐞𝐛𝐚𝐬𝐭𝐢𝐚𝐧-𝐰ö𝐥𝐤𝐞-525326𝐚8/ Markus Jahn Over 20 years working in different aspects of the FMCG world: - Sales and Trade Marketing on Corporate Level at P&G - co-founder of BeautyCare challenger brands startup "Vendoleo" - advisor to over 30 startup brands around the topic of "growth in offline retail" 𝐰𝐰𝐰.𝐥𝐢𝐧𝐤𝐞𝐝𝐢𝐧.𝐜𝐨𝐦/𝐢𝐧/𝐦𝐚𝐫𝐤𝐮𝐬𝐣𝐚𝐡𝐧/ Get in touch to discuss in more depth!