SPAR media

SPAR media offers advertisers the opportunity to achieve relevant reach in and around our stores in villages, major cities, at gas stations, and in holiday parks. As the King of Convenience, SPAR provides a one-stop-shop experience where food service and food retail come together under one roof. Our approach Our media portfolio consists of 860 digital screens and in-store communications in our 455 stores, reaching 100 million shoppers annually through wobblers, floor stickers, and more. Additionally, we attract 5.5 million online visitors annually and offer advertising opportunities on SPAR.nl. Advertisers can also benefit from our 1st party extended reach on social media and display. We know our customers well and use these insights and targeting capabilities to make campaigns even more effective. Our USPs SPAR differentiates itself from other retailers by using location-specific data, allowing suppliers to advertise precisely at specific stores and at the moment of purchase. Additionally, SPAR reaches a large share of impulse shoppers, offering unique advertising opportunities for brands targeting this audience. SPAR media is a valuable partner in the media mix for brands that want to grow and create a strong connection with customers at their point of purchase. Want to know how SPAR media can help your brand grow? Contact us at retailmedia@spar.nl and receive a customized media plan for your brand.