BABE Wine

We make wine, but we don't see ourselves as a wine company. In fact, the driving force behind our choices is a desire to throw out traditional perceptions of wine. Our passion for making good wine at a reasonable price is matched not only by our devotion to putting smart marketing content out into the world, but also our commitment to giving people a good time with everything that we do. A little bit about us -- in 2015, following the infamous Hampton’s rosé shortage, Josh Ostrovsky, a.k.a. @thefatjewish, along with David Oliver Cohen and Tanner Cohen, creators of the NYTimes bestselling ‘Babe Walker’ book series, launched Swish Beverages. In 2016, the team launched BABE, a sparkling wine in a can that is changing the beverage game by making wine more accessible to everyone, everywhere. Now we've teamed up with Anheuser-Busch InBev to go worldwide. Available in rosé, pinot grigio, and red, BABE wines are crisp, delish, medium-bodied and pair well with literally everything. Check out @drinkbabe for the latest news and updates on our products.