Team Indigo

Team Indigo provides actionable data and insights to help brands grow and relate with the consumer and the culture. CultureConnect helps you understand how key global / local trends influence your market via making use of fresh quantitative and qualitative data, if needed supported by semiotic category analysis MarketMapping takes a snapshot of the key current dynamics of your category via highly diluted KPI metrics Target 3.60 measures how different consumer segments behave, triggered by which claims and resonate with which communication style.