Speed Mingle | The 4 Minute Date

In 2001, a young entrepreneur in Omaha, Nebraska, founded Speed Mingle, seeking an innovative way for people to interact and meet. Seeking an alternative to traditional dating options for themselves and their friends, the entrepreneur introduced the flagship concepts “The 4 Minute Date,” “Lock & Key,” and “Dine in the Dark.” In 2004, as the event gained momentum, it arrived in Birmingham, Alabama. Among the attendees was Brad Peters, the current owner. Intrigued by the concept, Peters considered purchasing a license to host events in the area. However, negotiations regarding the investment he was willing to make in the new venture were unsuccessful. Over time, Brad reconsidered licensing the area in 2006 but ultimately decided to purchase the concept. Subsequently, he relocated the operation from Omaha, Nebraska, to Birmingham, Alabama. From 2006 to 2009, numerous events were held across the USA, primarily in the Southeast. These events were similar but expanded to include LGBTQ+, friendship, couples, and business networking events.