Thunk

You saw it. Out of nowhere, a famous company files for bankruptcy. Users drop hate reviews, and investors regret the money and time they put in. McKinsey’s 5-year survey shows companies doubled their revenues simply with design. Yep, read that again. Although you know there's a HUGE difference between adapting to design and getting results from it. The biggest blunders we encountered while working with Reed, F+R, NHS, Google, Twitter, Virgin, Skype, etc. always had 3 core symptoms: 1. They were missing revenue targets. (Market adaptation failure) 2. Users were dwindling but they couldn’t stop them. (User churn rising) 3. Their teams were unable to find the root cause. (Product quality compromise) Why these specifically? You’ll have to ask Rick Farrell, Thunk’s founder, who confirmed these while impacting £100 billion in products. Thunk’s formula was built after experimenting with over 100 million users. During our second project with Twitter, they wanted to safeguard their security for high-profile teams across BBC, Al-Jazeera, and CNN. We improved Twitter’s data security: cleaned up 80% of data and reduced password sharing by 20%, giving users control over their accounts again. Farnell, the top global B2B electronics components distributor, had no time to fix the customer experience problems. They came to us before it got worse and witnessed a 9% rise in orders. When Rick Farrell was designing and building at Google for Google Search, Google Maps, Android, etc. his focus was on one thing: how to build it so users become inseparable from it. Paul Hill, Thunk’s co-founder, knows good products go to die because of bad R&D from his 2 decades in UXR. You’ll always have errors in a competitive environment. Some errors, you cannot afford to make. We help you avoid them. Curious about how we work? Head over to our website or ask Rick on LinkedIn. He’s (fairly) online. Enquiry form: https://thunk.co/talk-to-us/