Weldon, Williams & Lick, Inc

The biggest names in sports and entertainment trust Weldon, Williams and Lick (WW&L) to drive revenue and fan engagement through innovative ticketing, cutting-edge technologies, and custom, secure access control solutions. From the Olympics and Super Bowl to hundreds of professional and collegiate teams, tournaments and signature venues, the most sought-after events for the last 125 years have trusted WW&L as their valued partner. As the sports and entertainment landscape continues to evolve, WW&L is at the forefront in expanding its product offerings to create a more impactful experience: ➡️ Direct Souvenir provides professional and collegiate teams, along with event promoters, the ability to deliver an important new revenue stream and unique way to maximize fan engagement. ✔️ Bridging the gap between digital ticketing and printed tickets, WW&L has built a platform that encourages fans to purchase a souvenir ticket within the event buy flow. ✔️ For the diehard fans who attend every Opening Day or those that can’t believe they were there for a Perfect Game, Direct Souvenir ensures they can hold onto memories forever. ➡️ Through WW&L Tech, the company is able to offer a delivers a multitude of services through a single-source provider: ✔️ Specialty credentialing that utilizes RFID technology to better serve high-end guests, along with increased security and access control ✔️ Embedded QR codes to unlock unique digital experiences for fans and sponsors ✔️ Parking solutions that streamline ingress and egress via a point-of-sale (POS) application and cloud-based, real-time reporting suite