Yates+Partners

At YATES, we transform the experience. Many of the world’s leading airlines have benefited from YATES+ work in transforming the guest experience. This has meant taking their ranking from mid level to high level NPS and industry ratings. Hospitals, airport lounges are also working with YATES+ in transformation and mindset training to elevate the guest/patient experience. In collaboration with the APEX organisation, in 2021 we founded the APEX World Class Award by YATES+. The APEX WORLD CLASS by YATES+ Award recognises the highest standard among airlines and lounges. YATES+ industry professionals audit guest experience across 17 dimensions of importance to airline travellers and 19 dimensions of importance to lounge guests. Thereby qualifying airlines and lounges for the WORLD CLASS Award. YATES+ transforming the experience.