Yixin

BEIJING, Aug. 2, 2016 - Bitauto Holdings Limited (NYSE: BITA) ("Bitauto" or the "Company"), a leading provider of internet content and marketing services for China's fast-growing automotive industry, today announced that an investor consortium comprised of Tencent Holdings Limited (SEHK: 00700) ("Tencent"), a leading provider of comprehensive internet services in China, Baidu, Inc. (Nasdaq: BIDU) ("Baidu"), the leading Chinese language internet search provider, JD.com, Inc. (Nasdaq: JD) ("JD.com"), a leading e-commerce company in China, Bitauto and other investors has entered into definitive agreements pursuant to which the investor consortium agrees to make investments totaling US$550 million in cash in Yixin Capital Limited ("Yixin Capital"), a subsidiary of Bitauto primarily engaged in e-commerce-related automotive financing platform business.