Aaron Sugano Email & Phone Number

United States

Berlin, Berlin, DE

• Establish workflows, protocols, and processes for global marketing and creative teams across 20 countries while ensuring compliance with corporate brand standards
• Collaborate closely with senior management on long-term strategic planning initiatives related to global projects
• Facilitate weekly status meetings with stakeholders from various countries across 10+ cross-functional teams

New York City, NY, US

• Defined project plans, managed workflow and achieved completion deadlines for 20+ large, complex projects
• Implemented effective communication protocols for 50+ internal team members across creative, CRM, production, talent, and brand strategy

New York, NY, US

• Managed the creative development of integrated campaigns, ensuring 100+ monthly deliverables across social, email, B2B, and web meet budgetary and scheduling requirements.
• Created and managed team documentation, including project charters, risk & issues logs, work plans, change control requests, and status reports for 5+ cross-functional departments.
• Onboarded organizational software, including Asana and Slack, and led integration planning.

Brooklyn, New York, US

• Devised go-to-market approaches, aligning brands with strategic editorial and video content across the VICE ecosystem and ensured media tactics hit desired campaign benchmarks
• Drove brand development, maintenance and optimization while working closely with sales workforce and brand partners to effectively align products with consumer demands
• Leveraged customer industry trends to shape effective solutions and approaches

Anaheim, CA, US

• Oversaw the development of e-marketing content and exploration of sales channels, ultimately driving $200K+ in weekly revenue and 100K+ weekly site visits
• Managed the creation and distribution of briefs, timelines, work breakdown structures and status reports that led to 20+ successful product launches, generating up to $450K in revenue for a single brand
• Collaborated with internal teams to create landing pages and optimize user experience
• Led the approval process for all email marketing creative assets and oversaw the workload of (4) digital designers across men and women categories

Beverly Hills, California, US

• Independently managed project timelines, ticketing operations, and event programming for national tours
• Interpreted sales data and developed analysis reports for 20+ artist tours
• Distributed tour builds and sales projections to venue box offices, ticketing providers and tour partners
• Liaised with talent buyers, marketers, and production managers to confirm scaling and production needs

Los Angeles, CA, US

• Oversaw adherence to project scopes, timelines and budget constraints for marketing initiatives
• Developed run of show plans for stakeholder events and provided training for event staff
• Established project milestones with team members and confirmed agreement with key stakeholders
• Discussed proposals with interested parties such as vendors, contractors and legal representatives
• Wrote project documentation, facilitated meetings and managed training sessions for team members

New York, NY, US

• Prepared contest rules, participant waivers, and released forms for on-air radio listeners and social media winners
• Executed on-site promotions for 102.7 KIISFM, 104.3 MyFM, ALT 98.7, KOST 103.5, and REAL 92.3
• Served as a liaison for celebrities and staff at red carpet events to ensure positive artist experiences
• Set up, broke down, and transported broadcast stages and audio equipment for remote promotional events
• Supervised prize inventory and in-studio prize sheets as well as awarding of prizes at marketing events

• Assisted with research and development of strategies to enhance marketing of the Robert Mondavi Institute
• Developed and maintained various social media and online assets in collaboration with the Design and Communications Manager
• Consolidated information for online information delivery
• Assisted with the preparation of materials for reports, work plans, or other duties

New York, US

• Coordinate and execute sampling initiatives and events on campus
• Seed and develop relationships with student influencers, ultimately leading to increased brand visibility
• Communicate success stories, key learnings and other activities to marketing and sales management
• Partner with like-minded student organizations and businesses to host events related to the brand

• Identified and developed relations with prospective clients to expand company resources
• Coordinated intern recruitment initiatives and assisted with conducting screening interviews for potential candidates
• Led the marketing intern committee in formulating marketing campaigns across social media platforms
• Collaborated with the design team to implement a re-branding strategy for the company

Bachelor Of Arts (B.A.), Economics & Communication

High School, High School/Secondary Diplomas And Certificates