Abhimanyu Sharma Email & Phone Number

Gurgaon, India

Celebrity (Bollywood and Sports Talent) EndorsementsSponsorship AcquisitionWork with Brands to create:- Campaigns- ATL / BTL Media plans- Activation plans to leverage celebrity sign-ups

Gurgaon, India

Sponsorship acquisition for various sports events in IndiaTalent managementClient servicingWork closely with brands to extract maximum brand value out of sponsoring an event/team/player

Chennai, India

Led 22 members: Created and oversaw the integrated online branding plan which includes positioning Great Lakes on facebook, Twitter, Wordpress blog, Youtube, Flickr, PagalGuy forum, E-mailers and the official websiteCreating campaigns (brand-positioning, online competitions & newsletter) and engaging media (print & online social) to support admissions & placement process

Gurgaon, India

• Created marketing collateral and strategy to target specific verticals and built database of potential clients• 100% increase in turnover achieved by adding major clients and establishing a 3-man CRM & marketing team• Positioned company as partner in a recession environment to perform above expected targets• Identified target market & streamlined the PR and marketing effort to complement each other

Toronto, Canada Area

• Processed and administered pensions and health and wellness benefits for large HRO benefit client• Exceeded manager’s expectation by achieving 2.5% error rate in payment setup, compared to maximum tolerated rate of 5%, one month (one payment cycle) prior to the deadline• Special recognition by manager for communicating with new customer service associates, complementing their formal training• Excelled in communicating with third parties to resolve member-related issues• Improved existing and created new standard operating procedures for succession planning

Toronto, Canada Area

• Successfully organised music concert with 5 bands, including Junoon and RDB: 3000 spectators**• Created marketing plan for promoting music event through television, newspaper and radio with the objective of house-full on event day• Hit target ticket sales while spending only 80% of allotted budget by executing effective marketing plan• Exceeded employer expectation by forming a coordination team for the event day, which was above the SLA

Toronto, Canada Area

• Developed strategy to mainstream cricket at grass-root level in Canada, with a 5 year target to establish a post-secondary summer league in 4 provinces and make this another talent stream for the Canadian team• Succeeded in holding annual competitions in 2006 and 2007, increasing number of participating teams from four to ten, gaining international recognition for initiative and winning the ICC Award for Development of Cricket in Canada• Brought universities and CCA to work together to achieve the same goal by representing universities and CCA at press and media conferences, and thereby successfully achieving a major and difficult 5 year target, on time• Successfully organised and executed 2 inter- and 2 intra-university indoor tournaments that also received local newspaper coverage and television coverage by Rogers, OMNI TV and CityTV

Toronto, Canada Area

• Integral part of organising match: Ex-International Indian and Pakistani teams at Rogers Centre – proceeds to Heart and Stroke Foundation and York and Toronto Police: 17,000 spectators. Event videos may be viewed online**• Mobilised student union contacts at universities across Toronto and executed a marketing challenge to sell tickets, thereby achieving designated quota of 2000 seats, 9 days prior to the deadline• Raised $200,000 in sponsorship as a team. Generated $11,000 individually• Designed player jerseys and organiser jackets and got them manufactured by a third party• Event day responsibilities included entertaining VIPs, catering to players’ dressing rooms, dealing with press and media and supervising security personnel• Worked closely with pre-game and half-time show team and learnt ways that were later used in Fireworks 2007• Learnt process of making a television advertisement from auditions to final shooting to airing it

Toronto, Canada Area

• Promoted to Asst. Manager in April 2004, handled shifts, transactions and inventory database and storage• Accumulated university fund , while learning management and leadership skills

Mba, Marketing & Strategy

Activities and Societies: Appointed as Team Leader of 22 strong Branding and Public Relations committee Empirical study/thesis: Changing.

Mba Prepration Class, Critical Thinking & Quants

Bachelors Of Commerce In Itm, Hr And Marketing

Activities and Societies: President of Ryerson Student Cricket Association (RSCA) - Sep '05 - Apr '07 Organized various Intra.

High School Diploma, Science, Math, English, Technology

Activities and Societies: - Captain of Cricket and Badminton Teams - Twice awarded the Most Valuable Player for Badminton - 2002 and 2003.

High-School Diploma, Commerce

Activities and Societies: Batch of 2002 Batch of 2002