Addison Williams Email & Phone Number

North Carolina, United States

Greensboro, North Carolina, United States

Established Business Intelligence DepartmentLead the transition of the Cogent business toolset into Power BI formatDeveloped custom dashboards on a client-by-client basis (Power BI)o Displayed actionable information based on the client’s requirementso Implemented and trained with the client to ensure understanding and effective useo Features: live connection to software/data, access anywhere, notifications set based on established criteria, scheduled reportingDeveloped custom business solutions to meet each client’s needso Worked closely with each client to understand their needs, then managed the process from framework creation through implementation and trainingo These include: Production Tracking | Job Tracking | Client Relationship Management | Estimating/Bid Model | Employee Accountability Model | Cash Management/Cash Flow

United States

Lead a team of 5 Performance AnalystsResponsible for overall team performance and revenue generation ($2.5M)Worked collaboratively across departments to ensure client successTraining:o Developed and implemented training process for new Performance Analystso Created an ongoing training program for current Performance AnalystsHR:o Initiated quarterly performance reviews for teamo Interviewed and hired new Performance Analystso Addressed performance concerns and

Greensboro, North Carolina, United States

Developed and introduced a templatized KPI and Cash Management System that is now used as the company standard (Basic Measurement Tool)o Full implementation and training SOP created, ensuring durability of the toolCreated custom business tools for clients in order to accurately: track key metrics, forecast and plan for the future, and make informed decisions Responsible for maintenance and updates of Cogent Business ToolsetClient Responsibilities:o Analyzed client performance and provided insights and guidanceo Lead external and internal strategy sessions to ensure alignment to client needs and project successo Created, trained and implemented the business tools with each cliento Set and managed client expectations

Stamford, Connecticut

CRM (Salesforce) Administratoro Completed integration with email marketing program (Mailchimp) o Created reports and dashboards: department dashboard, program dashboards, automated reports, quarterly and annual reports o Established platform best practices, and trained current and new employees on best practices and system functionLead application migration of email databaseo Constant Contact to Mailchimpo Created optimized grouping and hierarchyClient relationship managemento The point of contact with clients, acting as the face of the organizationo Performed initial outreach and held discovery meetings with clientso Responsible for cultivating and managing cause marketing clientsFinanceo Supported audit and 990 review: original requests, selection supporto Supported financial system management and report generationBoard of Directors Liaisono Operated as the point of contact between the organization and Board of Directorso Produced in-depth meeting material: financial reports, operational reports, and full board booko Board companies included: Coca-Cola, Dow Chemical, Keurig, McDonald’s, Microsoft, PepsiCo, Pernod Ricard

Piscataway, New Jersey

Completed and closed sales face-to-face with customersAssisted in training, teaching management tacticsPlanned the day’s strategy and managed territory

New York, New York

• Assisted a team of 4 marketing executives, including work in Marketo, Salesforce, and Jira• Evaluated marketing data with Google Analytics and Ad-Words to identify opportunities• Researched and reported in Excel on B2B activities and events• Participated in brainstorming marketing meetings to identify product placement and campaign strategies• Provided creative direction for marketing content on company website and social media posts