Adina Witthaus
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Adina Witthaus Email & Phone Number

Product Marketing Manager, Digital Communications and Government Websites, Regulatory and Compliance at Granicus
Location: River Falls, Wisconsin, United States 10 work roles 1 school
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✓ Verified Jul 2026 3 data sources Profile completeness 86%

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Current company
Granicus
Role
Product Marketing Manager, Digital Communications and Government Websites, Regulatory and Compliance
Location
River Falls, Wisconsin, United States
Company size
1574 employees

Who is Adina Witthaus? Overview

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Quick answer

Adina Witthaus is listed as Product Marketing Manager, Digital Communications and Government Websites, Regulatory and Compliance at Granicus, a with 1574 employees, based in River Falls, Wisconsin, United States. AeroLeads shows a matched LinkedIn profile for Adina Witthaus.

Adina Witthaus previously worked as Product Marketing Manager, Digital Communications and Government Websites at Granicus and Product Manager, Digital Communications and Citizen Service Management Solutions at Granicus. Adina Witthaus holds B.A., Marketing Management from Concordia University-St. Paul.

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Granicus

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Profile bio

About Adina Witthaus

Skilled marketing professional with years of experience, delivering profitable solutions to drive sales and attract and maintain customers. Proven ability to increase client awareness and profits while decreasing budget. Expert in the technical, conceptual, and content development of sales-driving collateral. Produce record-high marketing campaign response rates and execute successful SaaS product launches.When collaborating with others, I enjoy a positive team dynamic and working together to uplift each other and drive outcomes in a mission-driven, innovative, and human-centered organization.I pride myself on the following:• Lead successful product launches into complex markets and segments with impactful positioning and messaging• Established manager of product marketing campaigns that drive new sales revenue and customer success• Experienced in product marketing, online marketing, product management, strategic planning and advertising• Energized by tech growth company culture and human-centered work environment

Current workplace

Adina Witthaus's current company

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Granicus
Granicus
Product Marketing Manager, Digital Communications and Government Websites, Regulatory and Compliance
River Falls, WI, US
Website
granicus.com
Employees
1574
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Company profile
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10 roles · 27 years

Adina Witthaus work experience

A career timeline built from the work history available for this profile.

Product Marketing Manager, Digital Communications And Government Websites, Regulatory And Compliance

Granicus

River Falls, Wi, Us

Product Marketing Manager, Digital Communications And Government Websites

Current
Granicus

Execute analysis, strategies, and programs to improve product positioning, and product launches to build long-term growth and competitive advantage. Lead product marketing launches and marketing campaigns to increase sales and customer adoption. Manage product content including digital and print marketing materials. Maintain understanding of product line strengths and weaknesses to develop product positioning and messaging that differentiated products in the market. Analyze data and conduct interviews to better understand how customers use products.

2018 - Present ~8 yrs 6 mos

Product Manager, Digital Communications And Citizen Service Management Solutions

Granicus

Defined product strategy and drove planning for annual roadmap development. Engaged with customers and analyze data to establish customer outcome driven strategies for execution. Developed core positioning and messaging for products. Set pricing to meet revenue and profitability goals and delivered regular forecast reports. Briefed and trained sales force at sales meetings.

2012 - 2018 ~6 yrs

Echannel Marketing Manager, Small Law Firm Market

Thomson Reuters

Identified new digital channel opportunities to increase online store conversion rates and overall success. Developed digital marketing strategies and secured necessary business case funding and vendor partnerships.

2011 - 2012 ~1 yr

Sr. Marketer, Small Law Firm Litigation

Thomson Reuters
2010 - 2011 ~1 yr

Sr. Marketer, Litigation Product Marketing

Thomson Reuters
2007 - 2010 ~3 yrs

Marketer, Litigation Product Marketing

Thomson West
2006 - 2007 ~1 yr

Strategic Relations Coordinator, Strategic Marketing

Thomson West
2004 - 2006 ~2 yrs

Assistant Media Planner / Buyer, Strategic Marketing

Thomson West
2003 - 2004 ~1 yr

Project Manager, Advertising Agency

Colle + Mcvoy
2000 - 2003 ~3 yrs
Team & coworkers

Colleagues at Granicus

Other employees you can reach at granicus.com. View company contacts for 1574 employees →

KM Kevin Mims Kevin Mims Colleague at GranicusRichmond, Virginia, United States View → BE Bianca Earley Bianca Earley Colleague at GranicusPort Washington, New York, United States View → KB Kyle Brown Kyle Brown Colleague at GranicusGreater Minneapolis-St. Paul Area, United States View → PV Prajwal V Prajwal V Colleague at GranicusBengaluru, Karnataka, India View → NR Neha Rajan Neha Rajan Colleague at GranicusBengaluru, Karnataka, India View → KR Keely Ratliff Keely Ratliff Colleague at GranicusDenver, Colorado, United States View → KH Kira Hartley Kira Hartley Colleague at GranicusMelbourne, Victoria, Australia View → LS Luana Silva, Cpa Luana Silva, Cpa Colleague at GranicusTampa, Florida, United States View → DF Deron Fleeton Deron Fleeton Colleague at GranicusZebulon, North Carolina, United States View → TO Thomas Olson, Mba Thomas Olson, Mba Colleague at GranicusDetroit Metropolitan Area, United States View →
1 education record

Adina Witthaus education

FAQ

Frequently asked questions about Adina Witthaus

Quick answers generated from the profile data available on this page.

What company does Adina Witthaus work for?

Adina Witthaus works for Granicus.

What is Adina Witthaus's role at Granicus?

Adina Witthaus is listed as Product Marketing Manager, Digital Communications and Government Websites, Regulatory and Compliance at Granicus.

Where is Adina Witthaus based?

Adina Witthaus is based in River Falls, Wisconsin, United States while working with Granicus.

What companies has Adina Witthaus worked for?

Adina Witthaus has worked for Granicus, Thomson Reuters, Thomson West, and Colle + Mcvoy.

Who are Adina Witthaus's colleagues at Granicus?

Adina Witthaus's colleagues at Granicus include Kevin Mims, Bianca Earley, Kyle Brown, Prajwal V, and Neha Rajan.

How can I contact Adina Witthaus?

You can use AeroLeads to view verified contact signals for Adina Witthaus at Granicus, including work email, phone, and LinkedIn data when available.

What schools did Adina Witthaus attend?

Adina Witthaus holds B.A., Marketing Management from Concordia University-St. Paul.

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