Adrian Isoldi Email & Phone Number

Sydney, Nsw, Au

Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Creating success for publishers by connecting buyers and sellers through technology.Partnering with some of the largest broadcasters in Asia Pacific such as Channel 10 and MCN. By working closely with the broadcaster we ensure that that we put together an effective 'go to market’ strategy that stimulates demand in the marketplace and allows a mixture of complex and non-complex ad solutions based on the specifics features the broadcaster offers.We believe that publishers deserve technology every bit as powerful as the tools available to advertisers. We believe that for a vibrant, efficient ecosystem, all participants need to benefit. That requires technology developed specifically for publishers. Tools that enable the sell-side to participate in the explosive growth of programmatic safely, efficiently and profitably; without compromising strategic relationships, or commoditising inventory. We have a belief that a healthy tension needs to exist between buyer and seller in the programmatic space.Responsibilities include:• ownership of campaign management with sales from briefing to campaign delivery (including creative briefs, ad trafficking and reporting and insights)• monitor and optimise campaigns to meet client objectives.• troubleshoot campaign setup, delivery, and technical issues.• communicate expertise on creative formats, specifications, product offerings to clients, desks or DSPs• maximise CPMs• identify and execute new revenue opportunities• ensure that non-guaranteed buys access maximum supply and generate max revenue• ensure that guaranteed buys are managed, optimised and fulfilled• manage activity on a daily basis to meet expectations• track revenue on a daily basis• articulate technical issues and business matters to clients in a professional andconcise manner

Melbourne, Australia

News Limited is Australia's number one media company. Its interests span news, entertainment and lifestyle publishing across print, online, tablet and mobile devices and subscription television.The company is also one of Australia’s largest on-line publishers, operating the national news website news.com.au as well as websites for each of its major newspapers and a range of other digital properties including Business Spectator, Eureka Report, and moshtix.com.au. It has additional investments in realestate.com.au; carsguide.com.au and careerone.com.au.Responsibilities - Manage, coordinate, optimise and report on digital advertising campaignsProvide pre-sale supportTraffic, QA creative, and ensure delivery of digital advertising campaignsLiaise with advertising agencies and design departmentsProblem solve, create, and coordinate technical solutionsProvide expertise in 'doubleclick for publishers' ad serving (DFP)

Melbourne, Australia

Advertising - Display AdvertisingCampaign ManagementSEM - Google AdWords

Melbourne, Australia

Mediamotive provides online display advertising solutions to media agencies and their clients, dealers (in all industries), industry organisations and many other businesses throughout Australia. The Carsales Network goes beyond just Carsales.com.au, and includes other well known sites such as Redbook, Boatsales, Bikesales, and Quicksales to name a few.ResponsibilitiesManage, coordinate, optimise and report on advertising campaignsProvide presale supportEdit, traffic, QA creative, and ensure delivery of advertising campaignsLiaise with advertising agencies and design departmentsProblem solve, create, and coordinate technical solutionsProject management of site updates, as well as new product development and implementationProvide expertise in 'doubleclick for publishers' ad serving (DFP) and 'doubleclick salesmanager' (DSM) technologiesAchievementsImproved internal relationships between sales and ad operationsHelped create, gather requirements, implement, and develop a new self servicing display advertising platform aimed at dealers (using Adslot technology)Introduction of internal intranet for the ad operations team to continually educate and increase the sharing of technical information between the teamConsistently provided solutions and successful delivery of campaigns for our highest tiered clients

Melbourne, Australia

Publicis Loyalty is a call and contact centre outsourcer that provides total customer contact solutions to well known Australian brands and are experts in loyalty program management.Responsibilities Development of a website action planDesign of a new website (non - programming)Search Engine Optimisation (SEO)Google AdWords Campaign Establishment and ManagementMonitoring and review of Website Performance (Using Google Analytics and other tools)Establishment of Social Media Marketing (e.g. Twitter)AchievementsReduced cost-per-click for AdWords campaign by 150%Achieved an average sponsored link position of 2.5 on GoogleTripled traffic to the Publicis Solutions websiteChairman of Greatness Council - Planning and delivery of internal company events, raising of finances for company events, and fundraising efforts for various charities

Bachelor Of Business, Management And Marketing

Vce