Develop integrated branding & campaigns to elevate the auto mobility industry, NMEDA membership, & events. Be a marketing Swiss Army Knife by developing/producing strategy, content, digital marketing touchpoints and more through social media, digital media, PR, & event coordination. Track and analyze stats for website and social media platforms to aid in data-driven decision making and data-informed content development. Coordinate with and advise association members on communications strategy.

Directed strategic communications, public information, marketing and media relations for the agency, including acting as the lead agency spokesperson. Developed strategic communications, branding and marketing initiatives, including implementation of the agency's first brand and style, first strategic communications guide, overhaul of the agency’s social media guidelines and create best practices and guard rails for all forward-facing communication touch points. Serves as agency spokesperson and chief communications officer. Oversaw design and branding of PSO’s news website and app, and lead rebrand of three ancillary PSO websites. Managed marketing and communications projects to ensure brand cohesion. Served as agency’s media trainer and advised staff on communications best practices.

Direct the public information unit from a flow of information and public safety standpoint. Develop and implement strategic and crisis communication protocols, as well as media relations plans, for the agency. Manage daily operations of the unit. Serve as agency’s spokesperson.

Media relations management. Public information officer duties, both day to day and on call. Unearth and pitch stories to media, both locally and nationally, highlighting the work of the members of the Pasco Sheriff’s Office. TV media management, including law enforcement related shows like Live PD, PD Cam and others.

Managed promotional partnerships for the park’s sports, retail and radio broadcast partners, including contracting and fulfillment. Developed and executed in-park events and media tours in collaboration with partners and cross-park entities. Assisted in development and day-of execution for media and VIP events for a range of in-park marketing goals, such as ride and marquee event openings, musical and athlete guests and more. Also assisted in production coordination for edutainment television program, "The Wildlife Docs." Also served as the marketing department's budget manager, overseeing the yearly budget for several units within marketing, and forecasting projected spend throughout the year. Managed the requisitioning and procure-to-pay process for all marketing entities.

Senior Executive Assistant to the Vice President of Marketing and Marketing Office Manager at Busch Gardens Tampa Bay. -Manage VP's daily schedule-Marketing department's lead requisitioner (SAP) and oversee purchase order process for department-process media and retail promotional contracts-manage high traffic office with a 30+ person staff -coordinate special event efforts including VIP parties, media events, etc. (guest lists, staff assignments, check-in process, gift distribution, etc.)-manage checkbook for specific facets of department business-lead the administrative team for marketing department

Coordinated Athletic Director’s calendar and travel, as well as various athletic event aspects including team buses, game contracts, catering and credentialing for championship events as host school. Developed and executed donor events including AU Athletics’ marquee Hall of Fame Induction dinner and ceremony, President’s House receptions and Annual Golf Outing, as well as home and away game development receptions, with cross-department coordination. Developed new visual branding for Athletics’ use. Assisted with Athletic Development Department gifts and donations reconciliation and donor recognition. Manage the office supplies and equipment.

- Served as main marketing contact/director for Men's and Women's Soccer, Men's and Women's Tennis and Softball. Secondary contact for Football and Men's and Women's Basketball. - Oversee ‘Student Loyalty and Rewards Points’ program including writing marketing plans, planning rewards parties, generating weekly points reports and managing prizes.- Manage “Student Marketing Assistant” internship program including: interviewing, hiring, scheduling, assigning tasks, managing interns during events and in an office setting.- Manage relations with other campus departments including Dining Services, Housing, New Student Connections, etc.- Manage “Student Zone” section of Athletic’s official website GoUSFBulls.com, including updating articles and context.- Create and execute marketing plans for various aspects of the Department.- Direct games and events from a marketing standpoint including managing personnel such as: public address announcer, video board operator, music operator, marketing staff and in-game entertainment and promotions.- Create and implement comprehensive marketing plans for each sport including: in-game promotions, themes, video board and audio content, writing scripts and timing sheets, event marketing.- Audio Coordinator for all home Men's and Women's Basketball games: Controlled sound levels and mixing for the USF Sun Dome. Includes DJ, video, public address announcer, wireless microphone, radio and band output levels inside the Sun Dome and various in arena club areas.

• Process payments, file and record payments using Ticketmaster’s “Archtics” program & Microsoft Excel• Customer service & sales representative on and prior to game days.• General office duties: answer phones, prepare mailings, maintain customer databases.• Growing knowledge of operation of "Archtics" system and Ticketmaster Host including creating/updating/merging accounts, buying, classifying tickets, releasing print flags, finding tickets for will call, etc.

-Conduct outreach events to promote Busch Gardens, its various shows and promotions, including the newest roller coaster, Cheetah Hunt, and the new cheetah exhibit, Cheetah Run, as well as limited engagement events: Howl-O-Scream, Brews, Bands & BBQ, Christmas Town, Summer Nights & Island Nights. -Maintain relationships with local hotels in the Tampa Bay area through weekly visits to communicate with them about what's happening in the park.-Serve as in-park liaison to media members, including radio and television. Facilitated the set up of radio equipment and provided information about current events in the parks (Busch Gardens - Tampa Bay & Adventure Island).

• Create and implement in-game promotions and presentations, both on and off field during USF Athleticevents including baseball, basketball, football, soccer, softball, tennis, volleyball, etc.• Create promotional plans to target specific audiences (children, donors to the university, businesses, etc.)• Work independently and in a group for presentations• Represent USF in a positive and respectable manner while at community events around the Tampa Bay area (Back to School events, USF day at the Tampa Bay Rays, etc.)• General office duties: prepare mailings, answer phones, conduct research via internet and phone, maintain databases of potential audiences.