Alana Markulis Email & Phone Number

Brisbane, Queensland, Australia

Brisbane, Queensland, Australia

Comprehensive background in strategic client management, effective communication, and a strong grasp of the Australian Energy Market, Ability to drive value and foster mutually beneficial relationships with key clients, including prominent entities such as Melbourne Airport, MIRVAC, and Region.Effective Communicator with the ability to express ideas and information according to the specific situation and audience and conversely understanding and articulating client needs, crafting compelling value propositions, and delivering tailored solutions that address specific challenges and opportunities within the energy sector. Capable of navigating complex regulatory frameworks, ensuring NEM compliance, and effectively managing embedded network spaces to optimise outcomes for both clients and the business across financial and technical streamsStrong internal stakeholder relationship and collaborate effectively to drive outcomes for business and clients alikeDemonstrated background in external stakeholder management engaging often and meaningfully to solidify partnerships and provide business insights to our Service Delivery teams

Management of a large national portfolio of accounts, driving sales and retention alongside contributing to projects involving marketing and reporting to ensure synergy across internal departments and the seamless onboarding of new partners.RESPONSIBILITIES• Part of re-branding project initiative, collaborating with internal stakeholders to develop B2B marketing collateral re-branding for our Home Buyer Service along with content contribution to further engage and train our sales channels to increase revenue opportunity and brand awareness. • Involved in various projects across the business, representing the Account Management team to ensure synergy amongst internal and external stakeholders, identifying opportunities, and contributing to marketing content, drafting B2B communications alongside collateral creation for both B2B and B2C.• Identify and procure new business partnerships within the real estate market through portfolio expansion, prospecting new clients and leveraging off existing relationships to increase market presence and revenue opportunities. • Proven portfolio ownership, managing, developing, retaining and growing existing business of the established portfolio. • Extensive knowledge of the National energy market, compliance and Real Estate Industry.• Managing national account portfolio with an understanding of reporting and ability to analyse portfolio performance data to identify gaps and opportunities for development and growth • Strong ability to relate and influence people at all levels through interpersonal and communication skills

• Analyse business processes.• Provide expertise to assist operational improvements.• Management of escalated customer complaints. • Reconciliation of sales between sales channels.

Melbourne, Australia

- Collaborated and managed creative brief with web designers from wireframe development to site mapping for new website.- Created marketing content and collateral.- Collated digital assets from clients, suppliers and industry bodies.- Market research of Sales Channels and composing of materials used to create pitch packs for business development

Melbourne, Australia

- Managed all social media and created all content cross varying channels – establishing an engaging online community, diversifying and driving email subscriber and digital contact acquisition via marketing and vendors.- Responsible for all content development and Data Analysis of Email Marketing and Social Media Coordination.- Use marketing analytic tools to segment and track customer behaviour to align future marketing campaign strategies through identifying trends in readership clicks through and pattern recognition.- Responsible for email database increase of 139%, Facebook subscribers increase of 741% and Twitter followers increase of 177%- Promotion, co-ordination and allocation of ticketing and marketing– evaluating clients shows and negotiating marketing allocation from ticketing agents, print media and online media in conjunction and collaboration with external agencies- Management of ticketing and allocations across both major and independent ticketing agents.- Artist Liaison and event manager – Managed all components pertaining to events including; production team management, OH&S procedural enforcement and planning, liquor licensing compliant, hospitality riders, budgets, ticketing and financial reconciliation with external stakeholders. - Worked across competing deadlines within a heavily pressured environment in a 1000+ capacity venue- Proofing of legal documents relating to artist VISA applications and Liquor Licensing legislation.- Responsible for development and activation of time sensitive information to relevant stakeholders.

- Initiation, co-ordination and implementation of successful publicity campaigns - Analysis and dissemination of media reports undertaken via outsourced businesses and initiation of strategic approach- Established network of extensive media, music, arts and entertainment services industry contacts- Management of tour and recording budgets.- Management of artist tours and associated logistics- Monthly reporting of company finances and budgets to directors.- Liaising with international and national stakeholders.

Bachelor Of Communication, Public Relations

Digital Marketing

Short Course in Digital Marketing