Conducted thorough industry and market research, analyzing current trends and forecasting future developments. Presented insights on potential industry directions and success factors, contributing to data-driven decisionsManaged and maintained social media accounts, engaging and growing a substantial audience for Norcal Toyota through strategic content planning and executionSupported the Account team by coordinating vehicle logistics for shoots, assisting in footage collection, and managing documentation and spreadsheet organization, ensuring efficient workflow and project completion

Website Development and Management:Designed and developed a modern, user-friendly website with contemporary design elements to enhance user experience Collaborated with web development specialists to optimize website content and performance, ensuring seamless device functionality and responsivenessDigital Content Strategy:Formulated and executed a comprehensive digital content strategy, aligning content creation with marketing objectives.Communicated regularly with sales and service managers to coordinate media and ensure synergy between digital content across social media, website, and email campaignsManaged social media channels to cultivate brand presence and foster meaningful interactions with the target audience

Directed social media and in-house contentManaged interviews with younger patients to persuade the customer base of 300+ young clients to be more comfortable with the office environment Collaborated with CEO and presented a creative brief plan of action for the project