Alexandra Mancuso Email & Phone Number

New York, Ny, Us

London, England, Gb

Boston, Massachusetts, Us

Eden Prairie, Minnesota, Us

-Continue to support all field marketing responsibilities from previous position.-Plan, develop, execute and measure all local channel marketing efforts, including to-partner, through-partner and for-partner activities aligned to the organization’s channel priorities and sales objectives.-Participate in developing and overseeing marketing plan for specific channels within the organization.-Ensure lead generation and demand creation targets for all channel marketing activities are forecasted, planned for and met; includes establishing lead generation metrics with partners against joint marketing plans.-Work with partners to deliver high-quality marketing activities that drive targeted demand creation.-Maintain partner tools (Asset Library Spiffs, and other marketing functionality available on the partner portal).-Measure, analyze and report on channel marketing pipeline-building activities to determine their contribution to pipeline health and to evaluate marketing effectiveness/ROI.

Eden Prairie, Minnesota, Us

-Coordinated more than 50 events and field marketing programs annually for North American region.-Executed and supported all pre-, onsite, and post- logistics for large awareness events, internal events, channel events, and small territory events. -Supported North American sales team through lead generation process to help ensure company goals and metrics were met

Vélizy-Villacoublay, Fr

• Summer intern that was held over due to productivity, performance, and contributions.• Produced and tested event and registration sites with outside vendors to insure user satisfaction and overall high quality service for event attendees.• Supported multiple planning projects for various corporate conferences and tradeshows by taking the initial lead on researching and developing projects through PowerPoint presentations as well as tracking process and timeline of project.• Assisted with lead management processes using Excel spreadsheets and company databases to determine how many qualified contacts were gained post conferences.• Completed various web research projects such as locating destinations, hotels, venues, vendors, etc. for events to help managers establish a better event plan.• Managed mobile app project for company conference by working with outside vendor to keep track of deadlines, coordinate meetings, provide all project deliverables and ensure customer satisfaction with final product.• Attended one of company’s largest user conferences, SOLIDWORKS World, and gained exposure to live onsite planning processes by supporting various aspects for the 3-day conference.

• Coordinated interviews with celebrities by contacting celebrities’ publicist via phone and email.• Set up reviews of local restaurants, lounges, concerts, etc. by researching and contacting managers, locations, and events.• Wrote reviews on several restaurants, lounges, concerts, parks, etc. which were published on company website to increase number of people who visit and use website.• Assisted with social media marketing by creating posts and developing unique contest promotions which helped increase followers and users.

• Created marketing business plan through social media and use of outside vendors in close collaboration with business owners to increase customer reach and expand target market.• Assisted with advertising using various types of social media platforms targeted at potential clients to establish brand of businesses and gain more customers.• Planned various types of events for clients, creating successful outcomes and customer satisfaction.

Performed tasks such as filing, mailing, etc.Promoted events through social media via Facebook and TwitterAssisted with planning and implementing annual events