Alexandra Smith

Alexandra Smith Email and Phone Number

Content Strategy & Acquisitions | Strategic Partnerships | Cross-Functional Collaboration | Strategic Planning | Contract Negotiation | Original Programming | Creative Partnerships | Team Leadership |
Alexandra Smith's Location
Los Angeles, California, United States, United States
About Alexandra Smith

From the legal field to the entertainment industry, my career has taken me on a diverse path. I began working in law as a litigation clerk after graduating university, collaborating with large companies like City of Hope and Eli Lilly and Company. After studying law in the Bay Area, I returned to southern California and joined Tennis Channel, and spent time in the edit bays with producers, took show submissions and pitches, and observed content licensing negotiations. Transitioning fully into the entertainment industry, I discovered my passion for content strategy, partnership development, and creative collaboration. At NBCUniversal and Hallmark Media, I forged strong relationships with studio partners and producers and led cross-functional teams, driving strategic partnerships and optimizing content portfolios.Working closely with teams in marketing, sales, research, business affairs, finance and operations, I ensured programming initiatives aligned with business objectives and contributed to subscriber and revenue growth, and reinforced Hallmark Media’s position as a leader in entertainment. From my early career in law to now two decades in entertainment, my journey reflects a blend of strategic thinking, negotiation expertise, and a passion for creating viewer experiences that move audiences through storytelling. Proud Banana Slug and graduate of UC Santa Cruz.

Alexandra Smith's Current Company Details

Content Strategy & Acquisitions | Strategic Partnerships | Cross-Functional Collaboration | Strategic Planning | Contract Negotiation | Original Programming | Creative Partnerships | Team Leadership |
Alexandra Smith Work Experience Details
  • Hallmark Media
    Vice President, Programming & Acquisitions
    Hallmark Media Feb 2017 - Apr 2024
    Studio City, Ca
  • Crown Media Family Networks
    Director Of Programming
    Crown Media Family Networks Sep 2011 - Jan 2017
    Studio City, Ca
  • Nbcuniversal, Inc.
    Manager, International Program Planning & Acquisitions
    Nbcuniversal, Inc. 2008 - Aug 2011
    Greater Los Angeles Area
  • Tangerine Global
    Manager, Program Planning & Acquisitions
    Tangerine Global 2007 - 2008
  • Tennis Channel
    Programming Coordinator
    Tennis Channel 2005 - 2007
    Santa Monica
  • Lief, Cabraser, Heimann & Bernstein, Llp
    Paralegal
    Lief, Cabraser, Heimann & Bernstein, Llp 2004 - 2005
    San Francisco Bay Area
  • Irell & Manella, Llp
    Litigation Clerk
    Irell & Manella, Llp 2001 - 2003
    Greater Los Angeles Area

Alexandra Smith Education Details

Frequently Asked Questions about Alexandra Smith

What is Alexandra Smith's role at the current company?

Alexandra Smith's current role is Content Strategy & Acquisitions | Strategic Partnerships | Cross-Functional Collaboration | Strategic Planning | Contract Negotiation | Original Programming | Creative Partnerships | Team Leadership |.

What schools did Alexandra Smith attend?

Alexandra Smith attended University Of California, Santa Cruz, Golden Gate University, School Of Law.

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