Alex Schneider Email & Phone Number

New York, NY, US

New York City, NY, US

- Create custom digital sales opportunities for advertisers, coordinate the end to end execution of digital campaigns; managing $12M+ in associated revenue annually.- Work with sales teams to create strategic product, audience, and targeting solutions for new business and with holding company business. - Oversee the entire end to end digital campaign.

Washington, District Of Columbia, US

- Led the Syracuse University team (14 students) competing in the National Student Advertising Competition where we were tasked with building a new business pitch against 150+ universities. - Created a schedule for the team, manage project timelines, and organized workflow between internal strategy, creative, and media teams. - Conducted research in.

New York City, NY, US

AdSmart Group: AdSmart from NBCUniversal is the industry-leading suite of advanced advertising solutions that powers audience-based media activation as part of NBCUniversal’s One Platform.- Gathered campaign delivery data on a weekly and monthly basis via internal and external reporting tools to limit revenue at risk - Completed custom reporting requests.

Syracuse, New York, US

- Led the largest student-run advertising agency in the nation of 200+ members, and manage campaigns for 20 clients. - Raised membership 43% from 154 members to 220 members while simultaneously increasing member retention rate. - Bring in all new business and keep existing clients. Past agency clients include Acura, Burger King, Doritos, Tide, and Twix, as.

Syracuse, New York, US

- Collaborated with a team to create a campaign for Burger King's Whopper targeting Gen-Z. - Conducted market research using MRI Simmons, Global Web Index, and primary research to form an insight, campaign strategy, and created a measurable media plan.- Developed a streamlined digital marketing strategy to live on social media, OOH/experiential.

Syracuse, New York, US

- Increased social following 325% and engagement; analyzed performance metrics to build a data-driven digital content strategy.- Concepted and scheduled 81 pieces of unique custom content for the agency's social media pages. - Consistently posted innovative, interactive content to build the brand's identity; introducing fresh ideas such as Ad of the Week.

Syracuse, New York, US

- Liaised between the client and internal strategy and creative teams to build a creative solution to our client’s business challenges.- Analyzed client goals to develop a unique data-driven strategy and SEO campaign to increase brand awareness and increase in-store sales.- Met weekly with my team and weekly with the client to deliver updates to ensure the.

Syracuse, New York, US

New York, NY, US

- Developed marketing and PR strategies for special projects, brand activations, product launches, and Shark Tank partners.- Contributed to the marketing launch of Daymond John’s audiobook. - Maintained and engaged the social media community for Daymond John's social media accounts, including tracking engagement and analyzing digital assets.

Toronto, Ontario, CA

- Drafted deal sheets for new and existing licensing partners. - Researched potential partnerships for upcoming projects.- Wrote copy and helped design a landing page for an Amazon website partnership.

New York, New York, US

- Researched and planned for a diverse portfolio of guest speakers who are deemed successful women in their respective industry. This includes congresswomen, businesswomen, entrepreneurs, and sport team owners. - Planned and organized all events for the organization, creating the first cross-campus organization collaboration to build organization awareness.

New York, New York, US

Toronto, Ontario, CA

- Created a North American pitch deck for prospective clients. - Compiled a retail placement chart with thousands of SKUs across national retail distributors to analyze sales trends.

Bachelor'S Degree, Advertising

Bachelor'S Degree, Marketing Management

Bachelor'S Degree, Double Major: Marketing Management And Advertising