A results orientated market researcher with experience of conducting, analysing and interpreting customer, competitor and market intelligence across the marketing spectrum on customer segmentations and product categories. Passionate about providing high quality, cutting edge research and have an understanding of the complex profile of consumers and how business can tap directly into their habits, aspirations and attitudes. Responsible for collecting market data and evaluating information from diverse market sources. Analysing qualitative & quantitative information to support and review new and existing marketing and sales strategies. █Can coordinating qualitative research studies like one-on-one or focus groups. █Confident telephone manner and face to face skills when doing research. █Comprehensive knowledge of Word, Excel, PowerPoint, and SPSS/SAS. █Ability to work well with numbers and analyze complex data. █Following 'best practice' in research design and documentation. █Knowledge of consumer behaviour and why they buy certain brands. █In-depth knowledge of market research tools and databases. █Ability to work in a structured and organised manner. █Experience of quantitative and qualitative research. █Confidently communicate market research insights to influence business