Ali El Hagar Email & Phone Number

United Arab Emirates

United Arab Emirates

Leading infant and kids’ product distributor & manufacturer in MENA & IndiaCategories: Toys, juvenile, accessories, textileBrands: Tommee Tippee/ Hauck/ Tomy UK/ Babybjorn• Strategized and rolled out an actionable annual operating plan, targeting a 100% company growth in 5 years.• Architected sales strategies across various distribution channels (Specialty, E-commerce, Mass) resulting in significant double-digit revenue growth.• Set up international business structure using mix business models (Direct Distribution/ 3rd party Distribution)• Foster & develop relationships with international brands & IPs, resulting into acquisition of exclusive brands & IPs • Launched 3 private labels in Toys, Juvenile, and Fashion segments across Europe & MEA.• Develop marketing & brand strategies for the launch of new product categories & brands

Dubai, United Arab Emirates

Full P&L ownershipSetting and implementing a strategic vision for Turner in TurkeyHandling all commercial activities for Turner⁃ Pay-TV: Distribution of Turner linear channels⁃ FTA: Driving Ad sales & Sponsorship revenues/ commercial content partnerships⁃ Content syndication: Sale of TNT/ TBS/ Adult Swim shows to Pay-TV, FTA and OTT platforms⁃ Digital: monetization of all CN and boomerang digital assetsResponsible for driving new business initiative in MENAT:⁃ e-commerce⁃ New app development ⁃ New IP development and CP launchManaging directly teams in Turkey and Dubai Turner officesManaging directly commercial agents in Egypt and Turkey

Dubai

Oversee all the retail, licensing, creative functions as well as full commercialization of locally developed brands in all divisions (including Syndication & Digital).Responsible to restructure & develop the Cartoon Network business profile in the Middle East & North Africa and accountable for all the P&L.In charge of the development & implementation of innovative business across all company segments.Leading the brand development & integrated marketing campaigns across all Cartoon Network brands in the region.

Dubai

- P&L management and accountability.- Managing a network of 50 distributors & retailers.- Controlling the production & retail execution as per the brand standards.- Managing & supervising the Fashion & Home creative team.- Implementing strategies to position Disney as a fashionable icon in the region.- Development & implementation of new retail concepts (Disney Fashion Store…).- Elaboration of the yearly marketing & promotional calendars with leading retailers.- Collaboration with international partners to create integrated marketing campaigns.- Preparation & presentation of annual budget & detailed KPI’s.

- P&L management and accountability.- Managing a network of 30 distributors & retailers.- Controlling the production & retail execution as per the brand standards.- Development of localized collection to fit with local market trends.- Developing brand awareness & brand visibility within the MENA region.- Creation of business development plans to conquer new markets (KSA, Egypt…).- Elaboration of the yearly marketing & promotional calendars with leading retailers.- Managing the integration of Marvel products into the Disney operations (Brand acquisition).

- Elaboration of business development plans for the Middle East & North Africa.- Developing new business models to fit market needs and maximize brand coverage.- Building relationship with licensees to start working on a common market approach.

Warsaw Area, Poland

- Working on new stores implementation plan in Warsaw region (+ 15 point of sales). - Responsible for the in store implementation operations.

Cairo - Egypt

- Identifying new business opportunities & research of new customers.- Elaboration of business plan for every potential business deal. - Negotiation with suppliers & customers.- Business intelligence and legal research via Internet, local and international press.