Since 2010, I've worked with VEIC and its brands to connect people through digital content and social media. I lead content marketing strategy and work with internal and external stakeholders. I lead an internal content team of eight, plus subcontractors. I mentor writers, work with subject matter experts, to build a strong content marketing pipeline. I conceive, plan, project manages, create, and distribute digital content. My work includes blogs, videos, case studies, web content, microsites, landing pages, email newsletters, and infographics.I tailor social media strategy to the audience's needs and the company's objectives. I develop and execute social media strategies for B2B and B2C audiences on major social media channels. I build paid social media campaigns to boost brand awareness, drive lead generation, and support public relations objectives.I plan, design, and write. I am proud to collaborate with an internal creative team to produce effective, award-winning content (https://www.esource.com/es-1700008-002/e-source-announces-winners-2017-utility-ad-awards-contest). Specialties: Creative problem-solving, social media strategy and implementation projects, social marketing, digital/ interactive marketing content strategy and development, writing, and brand identity.