Aliza Gans Email & Phone Number

I lead creative projects for Sefaria, a nonprofit dedicated to the future of Jewish texts. I drive the creative vision and manage the design of marketing, communications, and fundraising initiatives, collaborating closely with design contractors and various internal teams. From email campaigns to social media assets and video production, I'm proud to contribute to this meaningful work in a creative way.

New York, United States

Collaborates with the marketing manager, team members, cross-functional partners, and company leadership to create engaging content for Citarella's social and new media presence. Left when hired at Sefaria.- Partners with and manage social media agency- Works with the Marketing Manager and media agency to create/optimize an ever-evolvingpromoted post plan- Executes influencer relations and brand partnerships- Supports the planning and execution of photo and video shoot… Show more Collaborates with the marketing manager, team members, cross-functional partners, and company leadership to create engaging content for Citarella's social and new media presence. Left when hired at Sefaria.- Partners with and manage social media agency- Works with the Marketing Manager and media agency to create/optimize an ever-evolvingpromoted post plan- Executes influencer relations and brand partnerships- Supports the planning and execution of photo and video shoot needs- Creates dynamic written, graphic, and video content- Partners with and oversee social media agency- Leads social media management of brand activations, events, community management, dayto day engagement and messaging- Communicates social and marketing plans to all levels of the organization- Facilitates conversations with customers, respond to inquiries, report on fan/customercommentary/feedback Show less

Script editor, researcher, and market strategist for a new podcast about religion and technology.

Brooklyn, New York, United States

Responsible for branding and communications (outward-facing and internal) for NYC’s bagel and lox destination since 1914. Works closely with fourth-generation owners to blend innovation and legacy.- Coordinate shoots and interviews from vetting requests to fact-checking published pieces.- Content director and publisher for all social accounts, newsletters, announcements.- Instagram and started the TikTok. - Food stylist, photographer, and copywriter for e-commerce and in-house… Show more Responsible for branding and communications (outward-facing and internal) for NYC’s bagel and lox destination since 1914. Works closely with fourth-generation owners to blend innovation and legacy.- Coordinate shoots and interviews from vetting requests to fact-checking published pieces.- Content director and publisher for all social accounts, newsletters, announcements.- Instagram and started the TikTok. - Food stylist, photographer, and copywriter for e-commerce and in-house branding. - Implemented A/B testing, segmented email campaigns, and SEO to target customer subsets.- Record playback messages, answer phones, engaging with customers - Fulfill corporate gifting, catering requests, and orders for VIP customers.- Create storefront and window displays in Lower East Side and Brooklyn locations. Curate 108-year-old company’s physical and digital archives. Show less

New York, United States

• Collaborated with executive editor and editorial director to launch a digital outdoor/lifestyle/gardening publication for Millennials.• Served as photo editor, outfitted all articles for SEO, entered stories into Wordpress including text, video, animation and original art.• Oversaw freelancers, recruited new contributors (animators, comedians, etc.), and shepherded their stories through editorial routing.• Volunteered weekly with horticultural department at Marine Park, Brooklyn… Show more • Collaborated with executive editor and editorial director to launch a digital outdoor/lifestyle/gardening publication for Millennials.• Served as photo editor, outfitted all articles for SEO, entered stories into Wordpress including text, video, animation and original art.• Oversaw freelancers, recruited new contributors (animators, comedians, etc.), and shepherded their stories through editorial routing.• Volunteered weekly with horticultural department at Marine Park, Brooklyn to capture original content for social and reported stories.• Wrote and published weekly news aggregations featuring latest gardening and lifestyle trends from TikTok and beyond.• Left when publication shut down Show less

Greater New York City Area

Edited 3 columns (7 pages front-of-book, 4 back-of-book) for 10-issue/year food and lifestyle magazine and website: Test Kitchen (techniques, tools, ingredients, cookbook reviews); Shop Talk (shopping trends, product reviews); Dinner, Done! (quick, easy recipes). Wrote, conceived, and assigned stories for web and print; tested and developed recipes in magazine’s test kitchen.- Assisted styling and production crew on set, ensuring food was accurately photographed.- Delivered ad revenue… Show more Edited 3 columns (7 pages front-of-book, 4 back-of-book) for 10-issue/year food and lifestyle magazine and website: Test Kitchen (techniques, tools, ingredients, cookbook reviews); Shop Talk (shopping trends, product reviews); Dinner, Done! (quick, easy recipes). Wrote, conceived, and assigned stories for web and print; tested and developed recipes in magazine’s test kitchen.- Assisted styling and production crew on set, ensuring food was accurately photographed.- Delivered ad revenue by developing sponsored stories and sidebars; implemented QR codes to direct readers to special offers.- Represented magazine in media events, conferences, and restaurant openings, fostering new partnerships and generating excitement around magazine content.- Liaised with publicists to stay abreast of new food industry trends, products, and research, cultivating new story ideas and strengthening relationships with potential ad partners. - Ensured seamless and well-documented publication process by copyfitting and following stories through editorial routing. - Left when publication transitioned to a quarterly, but still a contributor. Show less

Greater New York City Area

Wrote digital content (website, app, social, newsletters, landing pages) for instructional cooking app that won App store’s Best App of the Year (2016, 2018), and IACP and James Beard Awards for instructional video. Company has since been acquired and rebranded as Food Network’s Kitchen App. - Ensured smooth filming and accurate representation of each recipe by coordinating chefs and crew, sourcing ingredients, and cooking swaps.- Functioned as voice of all social media accounts… Show more Wrote digital content (website, app, social, newsletters, landing pages) for instructional cooking app that won App store’s Best App of the Year (2016, 2018), and IACP and James Beard Awards for instructional video. Company has since been acquired and rebranded as Food Network’s Kitchen App. - Ensured smooth filming and accurate representation of each recipe by coordinating chefs and crew, sourcing ingredients, and cooking swaps.- Functioned as voice of all social media accounts, augmenting organic reach 33%.- Executed complete overhaul of Panna’s email platform from Mailchimp to ABWeber, saving company $100K+.- Increased OR 15% and CTR 2.5% by creating all emails, conducting A/B testing, and automating series. - Developed partnerships with clients such as WSJ, T Mobile, and Williams Sonoma to capture new trialists and bolster Panna’s credibility by leveraging relationships with globally-recognized brands. - Managed interns, supporting day-to-day functions of company during busy periods. - Left when hired at Rachael Ray. Show less

Greater New York City Area

Created all e-communications and print collateral. Spearheaded fundraising campaigns, and assisted director in all aspects of programming for Fellowship from securing accommodations and transportation, to booking lecturers and site visits.- Left when hired at Panna.- Worked with design consultant to rebrand organization with new logo and style guide implemented across all visual communications. - Facilitated applications and distribution of grants for $120K Alumni Fund, securing… Show more Created all e-communications and print collateral. Spearheaded fundraising campaigns, and assisted director in all aspects of programming for Fellowship from securing accommodations and transportation, to booking lecturers and site visits.- Left when hired at Panna.- Worked with design consultant to rebrand organization with new logo and style guide implemented across all visual communications. - Facilitated applications and distribution of grants for $120K Alumni Fund, securing ample funds and candidates for Fellowship. - Created all daily email campaigns; increased OR 15%, CTR 10%.- Left when hired at Panna Show less

595 Madison Avenue, Nyc

- Plan programming and events for alumni community of 1000+- Facilitate applications and distribution of grants for $120k Alumni Venture Fund - Design and compose daily email campaigns sent to 3000+ alumni and partner organizations

Brandeis University

- Develop and produce print and web collateral to brand career center serving 3500+ students and 30000+ alumni- Manage content for website, e-newsletter, Facebook, and Twitter accounts to contribute to strength of social media engagement between students, alumni, employees and staff- Maintain timeliness and distribution of events on website calendar

Waltham, Ma

- Run ticket, lighting, and sound booth for concerts - Assist performing musicians with stage set-up, sound, lighting, and other performance elements- Oversee junior ushers and teach them performance procedures

- Major in Anthropology, Creative Writing, and English- Founded Brandeis Beats, a University-chartered drumming club that seeks to connect the communities of Waltham and Brandeis through comprehensive rhythm workshops- Arts Journalist for The Justice, Brandeis University's premier independent newspaper- Play percussion for the Brandeis Middle Eastern Music Ensemble

Greater New York City Area

- Featured contributor for Contently's two award-winning online publications on freelancing and brand publishing, reaching 45,000+ freelancers around the world and hundreds of enterprise clients - Collaborated with Editor-in-Chief and graphic design team to update web magazine with daily content and visuals- Created weekly e-newsletter using MailChimp

Boston

- Collaborated with Co-Directors and Community Relations Manager to design infographic kits distributed to major non-profit organizations, global foundations, and philanthropies - Educated 20+ high school students in photography and video editing at weekly afterschool program

Varanasi, India

- Executed social engagement and fundraising campaign to promote a city-wide flash mob for blood drive attended by thousands of Varanasi youth- Designed brochures and annual/monthly reports for web and print distribution to international donors- Produced two short films on the foundation’s programs, which were featured at a major annual fundraising event

- Contributed content for the website of a busy incubator for Israel-based startups - Wrote content for and designed a 20-page “Launch Book” distributed to hundreds of businesses in Israel- Organized conferences, lectures, and innovation workshops for summer entrepreneurship fellowship program

Jerusalem

Selected for merit and academic achievement

Bachelor’S Degree, English, Creative Writing, & Anthropology, 3.87

Activities and Societies: The Justice Arts Section (Newspaper), Brandeis Drumming Club, Liquid Latex Courses include: Communication.

Gap Year, Foreign Exchange Program, Fine/Studio Arts, General

Courses include: Typography, Ceramics, Drawing, Street Photography, Painting, Sculpture, Silkscreening. Also served as a weekly volunteer.