Senior Director Of Marketing
CurrentSenior Director of Marketing works closely with SVP of Communications and Guest Services to support efforts to reach attendance, audience development, programming, authority, and educational goals.
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Allison Farney is listed as Senior Director of Marketing at The Strong, a with 86 employees, based in Rochester, New York, United States. AeroLeads shows a matched LinkedIn profile for Allison Farney.
Allison Farney previously worked as Director of Digital Media Services at The Strong and Director of Online & Graphic Media Services at The Strong. Allison Farney holds Mpa, Public Administration from Suny Brockport.
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A seasoned marketing professional with expertise in harnessing the power of digital media, leading impactful projects, and applying creative problem-solving to achieve outstanding results.
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Rochester, New York, United States
Senior Director of Marketing works closely with SVP of Communications and Guest Services to support efforts to reach attendance, audience development, programming, authority, and educational goals.
Rochester, New York Area
Directs The Strong’s digital presence to external audiences through the development and optimization of technologies—such as websites, social media platforms, mobile applications, digital message centers, Internet-enabled technologies (Google Cultural Institute), and more—that deliver robust, reliable, and vibrant experiences that support the viewing and understanding of museum collections, exhibits, and programming. Additionally, the Director of Digital Media Services is charged with the creation, production, presentation, and dissemination of digital content in support of these endeavors.
Responsibility of and stewardship for all online media, including social media. Coordinate Marketing messaging, Information Technology, and Multimedia production in a way that achieves the museum’s strategic goals and expands the museum’s online reach. Also, oversight of all building and exhibit related graphic design and photography.
Plan, design and produce internal graphics including large scale signage, wayfinding and exhibit labels. General oversight responsibility for the look, feel, currency, and functionality of museum websites. Coordinates communication among internal website “customers” regarding institutional goals, operating team needs, and technical capabilities and services within the museum. Ensure Web 2.0 features are appropriate to the museum’s mission, image, and strategic plan.
Plan, design and produce internal graphics including large scale signage, wayfinding and exhibit labels.
Other employees you can reach at museumofplay.org. View company contacts for 86 employees →
Jon-Paul Dyson
Colleague at The StrongWebster, New York, United States
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Natalie Rudd
Colleague at The StrongRochester, New York Metropolitan Area, United States
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Steve Dubnik
Colleague at The StrongRochester, New York, United States
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Alex Butler
Colleague at The StrongRochester, New York Metropolitan Area, United States
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Anna Simpson
Colleague at The StrongRochester, New York, United States
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Ashley Campbell
Colleague at The StrongGeneseo, New York, United States
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Jonee Matthews
Colleague at The StrongRochester, New York, United States
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Lee Smith
Colleague at The StrongRochester, New York Metropolitan Area, United States
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Kate Whitman
Colleague at The StrongRochester, New York, United States
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Shannon Close
Colleague at The StrongRochester, New York, United States
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Allison Farney works for The Strong.
Allison Farney is listed as Senior Director of Marketing at The Strong.
Allison Farney is based in Rochester, New York, United States while working with The Strong.
Allison Farney has worked for The Strong and Strong National Museum Of Play.
Allison Farney's colleagues at The Strong include Jon-Paul Dyson, Natalie Rudd, Steve Dubnik, Alex Butler, and Anna Simpson.
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Allison Farney holds Mpa, Public Administration from Suny Brockport.
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