Content Creator, Social Media Admin
CurrentResponsible for research, planning, and production of the reDeFined cryptocurrency podcast under Paula Jimenez.- Created YouTube Shorts using Adobe Creative Suite to educate the general public about current cryptocurrency and blockchain technologies.- Responsible for reDeFined podcast's social media presence. Currently manages official social media accounts on multiple platforms including (but not limited to) YouTube, Twitter/X, LinkedIn.- Reviewed and logged YouTube/Twitter analytics in Excel to predict channel/profile growth trends. KPIs include subscriber counts, like counts, interactions, or view/impression counts on videos. - Boosted overall channel engagement by 3X on YouTube within 3 months through basic SEO strategies (e.g. popular hashtags/keywords, hyperlinks).- Proficient in technical setup for photo/video shoots including, but not limited to, lighting, microphone and camera setup. - Worked directly with Paystand CEO and reDeFined Podcast host Jeremy Almond to preserve his vision of the podcast while maximizing social media growth.
