With more than 10 years of experience in brand management and marketing, I am a passionate and skilled professional who has successfully managed and grown several brands at Prodal 94, a leading producer of spirits in Romania. I have developed strong competencies in marketing communications, market research, brand strategy, product development, and customer loyalty. As a senior brand manager, I oversee the marketing and trade activities for Prodal 94's imported brands portfolio, as well as the innovation and launch of new products. I work closely with cross-functional teams, external partners, and key stakeholders to deliver effective and impactful campaigns that drive awareness, engagement, and sales. I am also responsible for monitoring and analyzing the market trends, consumer insights, and competitive landscape, and for providing strategic recommendations to optimize the brand performance and profitability. I am motivated by the mission of Prodal 94 to offer high-quality products and produce market leaders. I am also committed to fostering a culture of collaboration, creativity, and excellence within my team and the organization. I am always eager to learn new skills, explore new opportunities, and contribute to the growth and success of Prodal 94.