Alyssa Hunter (Agnew) Email & Phone Number

London, ON, CA

London, Ontario, Canada

London, Canada Metropolitan Area

London, Canada Area

London, Canada Area

London, Canada Area

• Provided capital campaign support to the senior fundraiser on the Youth Opportunities Unlimited (YOU) New Addition campaign – proposal and grant writing, database research, detailed campaign tracking and development of.
• Responsible for all YOU event logistics.
• Knowledgeable of EventBrite, Campaign Monitor and MailChimp to effectively organize event registration and communication to attendees.
• Developed the Connect Dot social media strategy and accountable for creating and scheduling social content for YOU & Connect Dot.

Toronto, Canada Area

• Developed digital media plans for Ferrero, Kayak and State Farm based on client KPIs and budgets.
• Delegated and oversaw assistant on daily tasks including vendor bookings, negotiations, inputting, trafficking coordination, campaign set up and launch and prioritization of campaigns and tasks.
• Reviewed digital plans completed by assistant to ensure formulas, costing breakout and vendor-specific information was accurate.
• Communicated with appropriate teams to develop solutions to technical issues within platforms.
• Monitored campaign delivery and implemented optimizations accordingly.
• AdWords Certified – Fundamentals, Display and Video.

Toronto, Canada Area

• Assisted on the digital planning, buying and executions for Canadian Tire and Red Bull while leading these tasks on Under Armour and Frank + Oak.
• Knowledgeable of appropriate vendors/sites for clients based on campaign KPIs and budgets and proactively planned for clients by attending vendor meetings and staying up-to-date on offerings.
• Expert in Facebook Business Manager, Twitter Ads Manager and AdWords in order to set up social ad campaigns and YouTube and/or Google campaigns.
• Knowledgeable of DCM, AdWords, Omniture, comScore, Facebook/Instagram and Twitter platforms in order to pull data and calculate appropriate reporting metrics to gain insight for future campaign planning, make.
• Placed top five out of 152 submissions in Canada for the Young Lions Competition – media category.

Toronto, Canada Area

• Conducted media monitoring using Infomart, Media Relations Rating Points and Cision for multiple clients and completed coverage reports, social media reports and wrap reports.
• Prepared media lists, pitches, press releases using MailChimp and tweets for multiple clients in a timely manner, as well as blog posts using WordPress for rock-it.
• Professionally conducted onsite tasks at events such as World MasterCard Fashion Week, media previews and launch events.

London, ON

• Effectively organized event outreach, follow-up, sponsorship tracking and ticket sales.
• Wrote event materials for websites and prepared social media schedules and content using Hootsuite.
• Created event overviews, critical paths and run sheets and attended client events in a professional manner.

London, ON

Continuing Studies Diploma, Public Relations

• Conducted research, media monitoring and wrote an effective media kit for the London Humane Society and the London Pride Festival. •.

Bachelor Of Arts (B.A.), Psychology