Amanda Ball Email & Phone Number

Metairie, Louisiana, United States

- Responsible for developing and implementing strategic marketing plans for clients. Works closely with in-house creative and interactive teams to execute marketing plans- Acquire in-depth knowledge of the industry's key issues, competitive landscape, industry trends, and implications to our clients and our business- Remain up-to-date on changes to media channels and advertising trends, understanding what's most effective and when to pitch it as a creative solution for clients.- Interact with clients to keep all parties informed and aligned deliverables- Identify key goals, objectives, audience, and effective media mix for marketing plans- Develop marketing plans that focus on brand awareness, engagement, and lead generation while advising on an appropriate marketing budget for goals- Negotiate, plan, and place print and outdoor media- Track and review marketing efforts to determine ROI and review digital marketing dashboards to prepare reports for clients- Project management from the point of briefing to implementation- Provides support and guidance to junior staff on matters related to account service

Greater New Orleans Region

• Establish annual marketing plans, develop and execute advertising campaigns, optimize digital/web platforms, develop collateral and assist with printing, production and distribution of marketing materials• Develop project briefs, plans, budgets and timelines for service line/department, programs and community hospitals• Manage campaigns across all media including TV, radio, direct mail, outdoor, print collateral, digital media, video, print advertising and other formats as appropriate• Collaborates with other marketing and communications teams (internal communications, public relations, digital, brand and marketing programs) to ensure cohesive plans for service line/department, programs and community hospitals are developed, approved and executed to targeted geographies and audiences• Collaborate with digital team to implement a strong social media presence and develop content that can be used across channels• Responsible for all aspects of financial management including budget planning and reconciliation• Analyze data, track outcomes to determine marketing impact of programs and optimize as necessary• Collaborate on market research and segmentation analytics to formulate marketing strategy and continually improve results

Greater New Orleans Area

• Lead partner relationships and execution of product and project deployment • Provide strategic support on account planning and execution • Onboard train and mentor team members in planning and execution of all account activity and digital marketing strategies • Support Account Managers to achieve growth and retention goals • Hold team members accountable to performing job duties as defined by their individual job descriptions

Greater New Orleans Area

• Work and interact with internal departments(tech and non-tech) to ensure a positive work product • Hold team to deliverable deadlines and review the work of the team to assure quality and consistency for partner accounts • Acts as a mentor and resource for new and existing team members • Follow and improve processes where needed for higher efficiencies

Greater New Orleans Area

• Develop and execute project timelines • Meticulous monitoring and follow-up on all details for a multitude of projects • Prioritize and organize to ensure all deadlines and expectations are met • Create and execute processes to move deliverable work forward from partner contacts to internal stakeholders

Greater New Orleans Area

• Provided general administrative and clerical office support to the Patient Accounts Customer Service call center• Responsible for ensuring the organization of documents via inbound and outbound mail including correspondence, patient itemized statements and resolution letters• Appropriately recognized and maintained the confidentiality of all patient information

Greater New Orleans Area

• Set up and maintained social media site for department (Facebook, Twitter, Instagram)• Created event promotional items (portfolio available by request) • Served as assistant to coordinator of annual department conference • Corresponded with marketing department on event promotions. • Researched and developed lists of community members to target for event participation • Coordinating food and beverage for the event • Securing donations for gift bags and assembling the bags + Setting up registration site for event

Associate Of Science - As, Concentration In Computer Application Specialist

High School Diploma