Amanda Brown Email & Phone Number

Austin, Tx, Us

United States

Austin, Texas, United States

• Marketing and media planning leader; including, TV, Radio, Out-of-Home, and Influencers. Partner with Corporate on asset creation and you’ll own all budgets, buying, optimizations, and ROI tracking.• Define breakthrough guerilla marketing, media, and measurement plans to support Grand Openings for all Central TX locations in 2021. • Define and execute Influencer marketing campaigns using breakthrough Influencer tools (Tagger Media).• Partner with local media and PR agency (Franchise Elevator) to generate earned PR media for all Grand Openings and key holiday seasons Organic and Paid Social Media leader owning process end-to-end; including, copywriting, photography, video, post scheduling, and paid ad campaigns (budget + ROI management with agency Rock City Lab).

Burnet, Texas, United States

• Developing and managing overall email marketing strategy, including KPIs that map to marketing goals• Analyzing content performance and use insights to produce better content and stay ahead of market needs• Developing strategic partners and implementing promotions and packages• Identifying key market segments and feeder cities with benchmarks to maximize profits• Developing a plan to optimize the impact of various social campaigns across business acquisition and talent acquisition• Managing the lifecycle of content development (agency management, internal approvals including legal, language translation, and deployment)• Contributing to marketing strategy by leveraging social media to identify and acquire customers.

Austin, Texas Area

• Created and maintained client relationships• Lead project planning, tracking and reporting progress of campaigns• Created content, including text posts, video and images for use on social media• Contributed to marketing strategy by leveraging social media to identify and acquire customers.• Promoted products, services and content over social media, in a way that is consistent with an organization’s brand and social media strategy• Identified target audience and grow our email list• Responsible for all internal and external events, private event sales, public and community relations, marketing communications and promotional procurement• Planed designed and produced events while managing all project delivery elements within time limits. Develop and support marketing day-to-day operations including media campaigns, promoting, and social media platforms• Tracked and analyzed marketing efforts to find new opportunities• Drove booking of private and corporate events through community events and business development• Continually worked with leadership to drive and refine brand culture and identity.• Increased visibility in the Austin market and introduce space to new corporate clients

Austin, Texas

• Built content calendars and deployment plans• Reported monthly metrics and use to make recommendations for program improvements• Mastered contract negotiations; oversaw production, logistics, social media communication, email marketing• Partnered with sales to ensure email campaign strategy is aligned with sales objectives• Content creation featuring customer case studies• Maintained online relations with customers by organizing and developing specific customer-relations programs.• Conceptualized marketing campaigns that speak directly to the pain points of existing and prospective clientele.• Designed and implement direct email marketing campaigns• Measured the effectiveness of department marketing, communication programs• Developed event plans, complete with objectives, strategies, themes, messages, and tactics for each program• Coordinated and Managed special event preparation as well as marketing and promotional activities.• Adhered to strict deadlines, mastered contract negotiations, oversaw production oversight, and vendor management and logistics.• Managed field marketing team to execute and deliver at special events. Prepared, implemented and managed a strategic social media communication plan.• Responsible for achieving development goals through special events and online marketing campaign. • Developed business relations within the community and established contracts with partners and sponsors.

Round Rock, Texas

Dell Software/Quest Software. Responsible for account management of commercial and enterprise accounts to sell business applications software/solutions and related services to prospective and existing customers. Manage sales through forecasting, account resource allocation, account strategy, and planning. Position eliminated when Dell Software division sold. • Marketed and leveraged the company's vendor/distribution channel partnerships to ensure best value pricing for customers. • Partnered with B2B to marketing through the channel• Maximizing revenue through new software bookings and quota achievement.• Actively set up and complete remote and onsite product demonstrations of our suite of solutions• Managed the sales process from lead to close, including quote creation and contract negotiations

Austin, Texas Area

Provided consultation to customers regarding the purchase of software, hardware, and services. Proven acceleration of sales through successful marketing campaigns, and developing a strategy to execute all external communications on digital platforms for target accounts.• Engaging in high-velocity outbound prospecting via phone, email, and social media.• Acted as an advocate for multi-channel digital and analog sales, and work with the product leaders to make it as easy and frictionless as possible to do business with the company• Focused on building a base of customers utilizing territory planning tools, marketing lists, and partner /vendor contacts. • Worked cross-functionally with different organizations• Worked with internal departments to ensure customer transactions are processed accurately and efficiently. Provides excellent customer service. Kept updated on product and industry knowledge through various training.• Established a trusted advisor relationship to achieve and expand customer goals resulting in upsells, cross-sells, and consistent renewals.