Amanda Howard Email & Phone Number

Remote

Gilbert, Arizona, United States

As part of the digital team, I assist the marketing efforts for the agency as well as our clients, most of which are large $1billion+ enterprises.* Agency - digital lead generation efforts include newsletters, Wordpress website updates, blog updates, creating and crafting social media content calendar and regularly updating social living documents that inform the social content calendar and strategy.* Clients - - Social media - (Internal) Perform social media audits of existing social media channels and examine competitors and present findings to client. Leverage findings from audit to develop and craft a social media strategy and tactics. Create social media living documents to help inform social media content calendar and regularly update. Craft social media content calendar on a bi-weekly or monthly cadence. Update quarterly report with new KPI’s, findings and insights from data. - Social media - (External) Share social media content calendar with clients, schedule and manually post on client behalf. Routinely engaging and comment (as client) to increase engagement rate and drive action. Engage in social listening for generating relevant industry news and content for social sharing and commenting to spark engagement. Share quarterly report findings with client. Also create content for employee advocacy platform and engagement activities on behalf of clients. * Misc client digital projects: - Research - (Internal): website (CRO) conversion rate optimization and backlink audits. - Program - landing pages, email blasts, newsletters in a variety of platforms.Platforms & tools: Photoshop, Hubspot, Facebook, Instagram, Twitter, Linkedin, Sprout Social, Google Analytics, Google Drive, Microsoft Office, Adobe XD, Workamajig, Trello, Wordpress, Unbounce, Mailchimp, ActOn, Constant Contact, Semrush, ahrefs, Moz and more.

Gilbert, Arizona, United States

For the agency SEO - perform link building outreach, pitch publications, coordinate blog post writing and follow publication guidelines, share written articles with publications, track and share published blog posts on social media for added exposure. On page SEO optimization tasks. Backlink audits.

Remote

Paid digital marketing and organic social content creator for over 10 different Flagship faith based organizations countrywide. Duties include: * Crafted and implemented social media schedules with daily client posts* Created, scaled and optimized top of funnel Facebook ads and middle funnel retargeting ads with custom audiences utilizing the pixel* Created and optimized Google Ads including paid accounts and Google Grant accounts* Completed the application process and creation of Google Grant accounts for applicable non-profits* Performed weekly data reporting for each organization including: website analytics, paid ads results and social media results* Performed quality assurance on all new launching websites and ensures each is search engine optimizedPlatforms and tools: Asana, Dropbox, Hootsuite, Facebook, Instagram, Google analytics, Google Ad Words, Facebook Creator Studio, Google for non profits, Envato, Photoshop, Adobe XD, Final Cut X, Megalytic, Wordpress, Microsoft Office and more.

Gilbert, Arizona, United States

Digital coordinator for multi-site church, advertising, email templating and photo archival: * Completed Wordpress website management and daily updates * Created and optimized Facebook ads - top of funnel awareness ad’s and middle funnel retarget ad’s utilizing the pixel to create custom audiences and report results for each campaign* Edited video and created tailored content for each social media channel including ‘baked on’ caption videos for Instagram and Facebook* Optimized and grew YouTube channel to 2,000 followers organically in one year pre-Covid* Inherited a wordpress website, created, updated and maintained landing pages and website updates through wordpress dashboard on a regular basis as necessary* Templated email in RX, marketing and reporting email blast results* Posted and responded on Facebook, Instagram & Twitter; provided analytic reports* Created photography team and trained new recruits one-on-one* Created photography consistency guidelines for photography teamPlatforms and tools: Final Cut X, Photoshop, Microsoft Office, Church Online, Facebook, Twitter, Instagram, YouTube, Google Biz, Yelp, Monday.com, Subsplash, Zenfolio, MailChimp, Rock RMS, Wordpress, Dropbox, Google Drive, Stream Monkey, Vimeo, RSVP app, Apple Developer, Google Developer, Google tag manager, Google AdWords, Facebook Ad Manager and more.

Gilbert, Arizona, United States

Multi-site digital marketing for owner of 8 East Valley Fit Body Boot Camp locations:* Created and managed Wordpress website* Managed social media activities for 9 facebook pages and Facebook ad manager campaigns.* Created, monitored and scaled Facebook ad’s utilizing the Facebook pixel to create custom audiences and conversions. * Created google Adwords and YouTube ads; followed with retargeting campaigns* Increased website traffic by 40% organically in one year by creating and implementing on page SEO strategy* Worked with clients and staff (story board when applicable) to shoot video; edited and shared edited video on social media channels and share to the website blog. * Created over 50 different videos in a year ranging from large events, to workout tips and client testimonials. Recycled video content into long video content for YouTube, short videos for Facebook and micro videos for Instagram. Used video content for Instagram and Facebook lead gen ad’s and email marketing. * Capture photo and video of large events including award ceremonies and grand opening, edited footage and imagery, share assets on website, social media, email and more. * Photographed, edited and shared staff headshots* Developed landing pages through Quick Funnels* Coordinated with outside vendors and advertisers to create graphics, videos and marketing copy* Created and promoted B2B marketing programs with other local like-minded businesses* Performed graphic design including - fliers, logos, posters, post cards, e-books and morePlatforms and tools: Infusionsoft, Mindbody, Club Ready, Customer Spec, Click Funnels, FitPro, FinalCut Pro, Photoshop, AdobeXD, Facebook, Facebook Ad Manager, Instagram, YouTube, Google Adwords, Wordpress, Google Analytics and much more

Gilbert, Arizona, United States

* Create and manage multiple Wordpress websites* Created Shopify store including graphics, photographs and videos on www.neurometabolicsupplements.com* Coordinated online sales with staff; created custom graphics promoting sale and shared via social media, email nurture campaigns and word of mouth* Created, targeted and customized Facebook and Instagram darkpost ads to bring higher conversion * Monitored facebook ads and update spreadsheets with results from each campaign* Managed social media activities on multiple platforms - create content, post, respond and monitor.* Filmed and edited weekly cooking shows* Edited weekly podcasts* Created the logos and graphics for videos* Promoted weekly podcasts and cooking shows on all social media platforms* Grew sales 40% in one year by creating a patient referral program and creating and implementing email nurture campaigns in Infusionsoft* Coached and trained office staff; created training videos* Customized a user-friendly dashboard in Infusionsoft for office staff* Created emails a weekly weekly basis for multiple email nurture campaigns in Infusionsoft* Monitored and tracked website activity and conversions with Google Analytics* Served as point person for outside vendors

Education record

Education record