Amber L. Email & Phone Number

New York, Ny, Us

Brooklyn, Ny

- Generated 30% increase in customer conversion rates by crafting crisp and compelling copy across diverse marketing channels, showcasing a deep understanding of target audiences.- Crafted witty one-liners and polished strategic core messaging, serving as a brand guardian and ensuring adherence to tone-of-voice guidelines. Clients include: Vivid Seats, Wag!- Applies linguistic creativity to communicate big ideas with character and wit, contributing to 20 headline successes and longer technical articles.- Brought valuable multilingual skills to the table, writing primarily in English and earning bonus points for proficiency in Spanish.

New York, Ny

- Creative Director, GROWN Media: Designed and executed 5-10 briefs, guidelines, and strategies for 8 diverse creative projects, ensuring successful completion. Spearheaded a team of 10 producers, photographers, designers, and stylists for their Summer 2023 digital cover highlighting beauty influencer and Makeup Artist Naezrah.- Set Designer, Ábiké Studio: Skillfully curated a selection of 15-20 furniture pieces, encompassing chairs, tables, and other elements, to create an engaging and immersive environment for the Jordan x Spider-Man: Across The Spider-Verse activation at AMC Theater's 42nd street location, catering specifically to an audience of 250 children.- Production Assistant/Producer, BDG Media: Successfully produced NYLON Magazine's December 2022 Art Issue, showcasing actress Natasha Lyonne. Demonstrated expertise in developing 15 innovative visual concepts, working within specified technical parameters.- Associate Creative Director, Fashion Week Brooklyn: Developed and consulted 6 teams of art directors, designers and freelancers regarding run of show and designs. Styled 20 models for Block Party Japan x Brooklyn/USA fashion show featuring the Voodo Fé for Miles Davis Estate collection.

Brooklyn, Ny

- Copywriter, McKinney: Intentionally unifying a team of 5 individuals to ideate a campaign for a large-scale beauty brand. Presented a three-phase campaign commemorating the milestone anniversary of the brand's flagship product release. Crafted 10 hashtags and 2 phase names seamlessly in line with the brand's tone and target audience across all social channels.- Associate Creative Director, Copy, Fashion Week Brooklyn: Developed and consulted 6 teams of art directors, designers and freelancers regarding run of show and designs. Created 20 posts of social and ad copy for Block Party Japan x Brooklyn/USA fashion show featuring the Voodo Fé for Miles Davis Estate collection.- Copy Editor, Kan-I-Kreate: Strategically curated and proofread a portfolio of 15-20 compelling quotables and copy for 3 annual calendars and 15-20 postcards across a five-year annual span, culminating in consistently sold-out releases.

Brooklyn, New York, United States

- Creates content of social media plans. Updating social media on Twitter, TikTok, and Instagram, focusing on engagement increases and brand awareness.- Built lifetime engagement of over 1.2 million, and over 2.5 million lifetime impressions across social media and constructed streamlined, original connections to social media channels.- Increased social media traffic to an average of 5,100 weekly engagements over the course of a year.- Monitored metrics & data via Google Analytics, taking initiatives to reach out to key influencers within target demographic.

New York City Metropolitan Area

New York City Metropolitan Area