Job Responsibilities:1. Sales & Promotion - To drive sales in terms of value & volume (GMV, Qty Sold) at pan India level.2. Identify merchant partners for a category under the marketplace model.3. Brand Engagement /Vendor Management - Source catalogues of national brands, smaller brands & private labels for that category and ensure availability of a wide variety of products on the marketplace.4. Margins Negotiation - Negotiate margins / transfer price from merchant partners on the catalogues sourced.5. Merchandising - Work with merchandising team to get the catalogues live on the marketplace.6. Single Point of contact - Be the SPOC of a category for internal teams and for merchant partners and handle the operations, resolve issues and drive the day-day sales for the category8. Channel /Regional Fulfilment - To improve the regional fulfilment for the category.9. Internal Projects - Worked on internal projects to help the organization & the category to improve.Key Deliverables: Won Bulls Eye Award for spearheading Accessories category with sales of $5 million/month, achieving a 600% CAGR Increased conversion by 157 bps by focusing on discoverability and freshness on mobile, now 85% of traffic Optimized discounting and flash sales criteria to improve CM by 625 bps while liquidating low sell through products Reduced returns by 30% by increasing customer’s size data comprehension & reducing quality expectation mismatch Targeted customer acquisition growth by 1.5x and increased repeat customer by 800bps through managing experience

 Managed the Accessories inventory from the creation of the assortment plan until the goods are sold. Participated in the assortment plan including a view of all store buys, top store buys, outlet buys and a review of key relevant roll-ups, price point profiles, SKU count realization, etc. Followed up regarding the pre production approvals, fit approvals, size set and proto sample approvals. Key activities included placing orders, agreeing timescales and delivery dates and keeping a track of styles in production for retail, distribution and ecommerce partners. Analyzing previous season's sales and reporting on the current season's lines Monitoring slow sellers and taking action accordingly Preparing sales statistics, produce sales projections and present zone wise sales report. Monitoring & controlling stock levels based on forecasts for the season Coordinating with production, planning, warehouse and all the regional teams of EBO’S.  Handling existing as well as new distribution and partners in India, overlook exports and corporate orders