- Establish a close working relationship with key stakeholders within the business, in particular the sales and product consultant teams- Identify key prospects with the sales team and agree strategies/programs to engage and convert these organizations- Manage marketing & research associates to execute campaign activity ensuring messaging is tailored to specific sectors and relevant tactics are selected- Campaign activity will include online/email marketing, but with particular emphasis on digital marketing techniques- Amend deliverables to suit the US market along with any location of the world.- Provide regular reporting- Experience of working with a direct sales team, ideally in a business-to-business environment- Develop a lead generation tool for the client team and demonstrate additional revenue to the business- High focus on delivering results and understands the importance of measuring marketing activity