Amy Adams Acim Email & Phone Number

Fareham, Gb

Fareham, Gb

Fareham, England, United Kingdom

As a dedicated Digital Marketing Manager at Raymarine, I thrive on creating strategic, data-driven marketing initiatives that propel brand visibility and drive tangible results. My role revolves around harnessing the power of digital channels to elevate Raymarine's market presence in the marine electronics industry across EMEA & APAC.Key Achievements:- Campaign Development: Spearheaded end-to-end planning, execution, and optimisation of multi-channel digital campaigns for the GTM launches of Alpha Performance Instrument, RSW and Neuboat Dock amongst many others, resulting in a overall increase in brand engagement and lead generation.- Data-Driven Insights: Leverage analytics tools to glean actionable insights, refining campaigns for maximum impact. Achieved a 3.5% improvement in conversion rates through continuous analysis and optimisation.Core Competencies:- Digital Advertising: Proficient in creating and managing targeted digital advertising campaigns across platforms such as Google Ads, Facebook, and LinkedIn, optimizing for ROI and brand reach through EMEA & APAC- Social Media Management: Adept at developing and executing social media strategies to foster brand loyalty and engagement.- Content Management: Developed and executed content strategies aligned with brand objectives. Raymarine's commitment to innovation aligns seamlessly with my passion for driving impactful digital campaigns. I am excited to continue contributing to Raymarine's success by leveraging my expertise in digital marketing.

Elstead, Godalming

As a standalone Marketing Manager role behind Health & Aesthetics, I lead dynamic marketing strategies that elevated the clinic's profile and drove engagement.Key Achievements:- Amplified brand visibility through targeted digital campaigns, resulting in a significant increase in patient inquiries.- Conceptualised and executed innovative social media initiatives, contributing to a 25% growth in online followers and community engagement.- Implemented data-driven strategies, resulting in a 20% improvement in the conversion rate of leads to consultations.Expertise:- Strategic Campaign Management- Digital Marketing & Social Media Optimization- Patient-Centric Marketing- Brand Development & Positioning- Data Analytics & ROI Optimization

Reading, United Kingdom

Main responsibilities: • Working with stakeholders from across the business on full content migration from PBA platforms to Stantec platforms including case studies, people profiles and categories. • Working with stakeholders from across the business on creating new case studies to showcase PBA’s skills across disciplines, sectors and regions • Championing internal Stantec systems for marketing resources and providing ad hoc targeted training sessions / webinars when required • Fulfilling email marketing campaigns through CRM & Campaign Monitor• Monthly reporting on progress and keeping content trackers up-to-date

Reading, United Kingdom

• Implemented the design and print of the first ever ‘Xbox Family Guide’ that went into several retailers across the UK• Reorganised the asset management process, implementing a Sharepoint system which all managers and external contacts can access, leading to reduction in adhoc downloading and uploading of assets within the team• Budget management for the external distributor and independent retailers • Involved with initial setup of key marketing relationships with several large Telco suppliers• Review/approve all assets, briefing in agencies, raising purchase orders and assisting the channel marketing managers with additional duties

Sydney, Australia

- Create, develop and manage all visual elements/content for the five brand websites in line with the brands marketing calendar using Magento 2.- Ensure individual branding guidelines, visual identity and tone of voice are adhered to in all content creation.- Writing, editing and proofreading all written site content.- Maintain Asset Libraries and shared resources across brands.- Complete and QC the seasonal enrichment of products, checking their accuracy and value for our customer.- Assessment and resolution of all site content issues, working with the incumbent agency and internal IT team.- Reconcile imagery, product descriptions, attributes and stock to ensure the complete product catalogue is available for purchase.- With assistance of the Online Content Co-ordinator; setup and update looks, related products, top picks & best sellers.- Assist graphic design team to ensure they have the resources needed to meet agreed time frames

Sydney, Australia

Sydney, Australia

• Managing product publishing to the brand website, ensuring information and imagery is up to date and accurate• Ownership of the product range plan to make sure product is launched on time and merchandised into product categories• Ownership of social media channels and sourcing and creating original content• Implement Search Engine Optimisation best practice in all content• Regularly updating the brand website ensuring the content is correct, including terms & conditions, job opportunities and store locator in line with business strategies and brand focus• Work with designers and developers to build trend focused features and editorials, updating landing page content and making changes to navigation & information• Assisting the Ecommerce Manager in managing promotions and events; briefing in designs, deciding customer journey and coordinating go-live• Working with the photography studio to ensure product imagery is accurate and consistent, and helping to maintain an image archive for the ecommerce department

Alton

- Manage and maintain the businesses’ websites (On-page optimisation & technical SEO tasks, fix errors or bugs in online content and content management)- Write and optimise content for websites and social networking accounts- Develop and manage digital marketing campaigns in-house and with agencies (SEO, content marketing, Affiliate Partners, conversion optimisation)- Management of social platforms in accordance with FCA compliance- Copywriting/editorial content creation for a range of topics including mortgages, protection and pensions.

Sydney, Australia

- Contract audit for all medical agreements- Manage the generic inboxes, referring emails to other members of the team as necessary- Respond to first line provider queries via telephone and email- Action incoming faxes, emails and correspondence from providers, other departments and Detention Centre sites. Answer incoming calls, assisting with calls from and about providers and the provider network- Assisting in liaising with finance teams for follow up of provider payment issues- Assisting the GAN team with the collation of reports- Oversee the mailing and return of provider documentation including agreements and credentialing documentation- Liaising with the KL Network Quality Team and work with them on provider follow up regarding accounts and GOP question and documentation requests- Regular Maintenance of provider database (SPIN) to ensure it is up to date- Complete data entry and administration tasks or any reasonable duties as requested by Manager/or Supervisor- Provide information regarding service providers to internal stakeholders as required

Theale

- Management of CRM system (Salesforce) by sorting leads and opportunities for sales team- Organising either general or specific sample packs for both Celloglas and Mirri divisions and sending them to customers- Researching and creating campaign lists in Salesforce related to certain areas the company is targeting- Maintenance of social media for the 3 divisions of the company (Facebook, Twitter, Google+, Pinterest, YouTube) as well as maintaining the 4 company blogs with up to date and relevant news and articles. - Copywriting for case studies and news releases to be placed on either the company's websites, in other publications (such as Print Week) or for general company wide use. - Help to organise and research exhibition shows (including stand design, samples needed and general organisation and setup) - SEO for all three company websites using a variety of different of resources from Google Adwords to general link building.- Helping to co-ordinate and assist with launching new products in the US market; liaising with American distributors and partners- Use of email marketing software, Pardot, to input and edit email campaigns, create mailing lists and use of lead tracking for the company websites.- Digital proofing with a Roland LEJ-640 machine using VersaWorks RIP / EFI Fiery software- Basic understanding and use of Adobe software (including Illustrator & Photoshop)

Reading, United Kingdom

• Supporting and fulfiling proactive marketing strategies to help build sales pipeline. • Management and maintenance of Salesforce (CRM system) to ensure all school and contact data is accurate and kept up to date • Support new and customer administration processes • Support the on-going development of the UniServity website and other social media used to market UniServity’s products and services. • Support on-going PR activities used to market UniServity’s products and services. • Provide the Head of UK Sales and other colleagues with regular and reliable reports taken from Salesforce on marketing, sales and other proactive activities •Support company wide sales activities (e.g. BETT).

- Processing ISA transfer out applications, making sure to maintain a high degree of accuracy with data entry- Dealing with application rejections and bank chasers- Quality auditing - General administrative tasks (i.e. photocopying, sorting, stuffing envelopes)

Cim Level 6 Award, Digital Strategy, Merit

2:1, Bsc Psychology

Activities and Societies: Psychology Mentor

Education record

Activities and Societies: Psychology: A Law: A Biology: B English Literature (AS): B Politics & Government (AS): A General Studies: A