Ana D.

Ana D. Email and Phone Number

Marketplace & Digital Marketing Specialist | E-Commerce and Retail | Business Development | Global Markets | Consumer Goods, FMCG, Consumer Electronics @ Tapuya Brands
Ana D.'s Location
Fort Lauderdale, Florida, United States, United States
Ana D.'s Contact Details

Ana D. work email

Ana D. personal email

n/a
About Ana D.

Multilingual Marketplace Specialist with a Digital Marketing background, with 10 years of international experience driving sales and profitability, locally and globally, across marketplaces and retailers for medium-sized companies in the consumer goods industry. Launched products in 12 regions and 5 languages, creating revenue streams of up to $85M annually through Amazon, Walmart, eBay, Target, and Best Buy. Managed a $15 million annual advertising budget. Mentored a team of up to 5 E-commerce executives. Core competencies include Marketplace Sales Growth, Marketplace and Retail Media, E-Commerce Operations, Content Marketing, Search Engine Optimization (SEO), Analytics, Forecasting, Budgeting, Go-to-Market strategies and Profit and Loss (P&L).I am also fluent in English, Spanish, and German. www.diaz-consulting.comIf you have any questions, comments, or thoughts about my work, please connect with me via LinkedIn.

Ana D.'s Current Company Details
Tapuya Brands

Tapuya Brands

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Marketplace & Digital Marketing Specialist | E-Commerce and Retail | Business Development | Global Markets | Consumer Goods, FMCG, Consumer Electronics
Ana D. Work Experience Details
  • Tapuya Brands
    Senior Brand Manager
    Tapuya Brands Jan 2024 - Present
    CPG & Consumer Goods BrandsResearch & DevelopmentAdvertising and Promotions (A&P)Portfolio optimizationNew Product Introduction Management (NTM)Forecast & Inventory ManagementProfit & Loss (P&L)Teambuilding
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  • Nixplay
    E-Commerce Marketplace Manager
    Nixplay Apr 2021 - Dec 2023
    Denver
    Nixplay is a leading Digital Photo Solutions and Frame Hardware manufacturer with over 2.8 million global customers. Promoted to lead revenue growth across multiple marketplace channels and retailers - Amazon, Walmart, eBay, and Best Buy. Manage partnerships with retailers, and advertising agencies. Mentor a team of 4.
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  • Nixplay
    Sr. E-Commerce Executive
    Nixplay Sep 2018 - Apr 2021
    Hong Kong, China
    Owned global Amazon (Vendor and 3P accounts) channel experience and exceeded revenue goals. Managed Shopify product catalog.- Boosted Amazon's organic ranking for new products to the first page (from page 3) within 5 months through Content Optimization (Product Detail Pages, A+ content, Product Reviews and Storefront) and Sponsored Ads.- Reduced costs by $65,000 per year through the creation and automation of a decision-making support system containing critical KPIs from cross-functional departments, which accelerated the flow of information, reduced effort and turnaround time and accelerated decision-making processes.- Achieved 28% growth in Amazon PPC sales to $ 9.19 million in 2020, meeting CPA targets by optimizing existing Amazon paid ads and introducing Display Search Placements (DSP).
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  • Promodoro Gmbh
    Digital & E-Commerce Country Manager
    Promodoro Gmbh May 2016 - May 2018
    Düsseldorf, North Rhine-Westphalia, Germany
    Promoted to this role to own channel performance for the German and British markets, including the DTOC brand sites, Amazon, eBay, and Rakuten. Managed over 250 SKUs catalog on Shopify.- Achieved $19 Million in revenue during my tenure at the company by expanding the brand's presence into various marketplaces such as Amazon, eBay and Rakuten and implementing content and advertising optimization best practices. The Brand became a best seller on eBay in its category.- Achieved a page 1 search ranking on Google within 12 months through the implementation of On-Page, Off-Page, and technical Search Engine Optimization strategies.
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  • Promodoro Fashion Gmbh
    Digital & E-Commerce Executive
    Promodoro Fashion Gmbh May 2014 - May 2016
    Dusseldorf
    Joined a newly formed team as employee number 2. Co-developed and executed Go-to-Market strategies to position our brand as a leading casual apparel brand in Germany. - Positioned brand as Amazon best seller in its category within 6 months of its launch in Germany, UK, and France by implementing promotional and content marketing strategies.- Achieved $160K in revenue from paid campaigns exceeding targets by 20% within the first year following the brand's launch by creating and optimizing Google AdWords and Facebook campaigns.
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  • Arvato Hightech
    Projectmanagement - Content Marketing Intern
    Arvato Hightech Sep 2013 - Dec 2013
    Köln, Germany
    Arvato is an international full-service marketing agency specializing in SEO.- Planned, managed, and optimized Content Marketing and SEO projects- I optimized product detail pages for Microsoft's online store in 5 languages (Spanish, German, English, Italian, and French) according to SEO best practices.
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Ana D. Education Details

Frequently Asked Questions about Ana D.

What company does Ana D. work for?

Ana D. works for Tapuya Brands

What is Ana D.'s role at the current company?

Ana D.'s current role is Marketplace & Digital Marketing Specialist | E-Commerce and Retail | Business Development | Global Markets | Consumer Goods, FMCG, Consumer Electronics.

What is Ana D.'s email address?

Ana D.'s email address is an****@****lay.com

What schools did Ana D. attend?

Ana D. attended Philipps-Universität Marburg.

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