Ana Barbieri Email & Phone Number

São Paulo, Brazil

São Paulo Area, Brazil

In charge of marketing management.Created to tell stories of people who live in São Paulo and Rio de Janeiro. Stories for the people to pay attention on others around them. A stimulus to reflection and decision making to benefit the city and the collective.

São Paulo, Brazil

Professor on the Center of Creativity and Innovation on ESPM Sao Paulo with the course “Youth culture, generations X, Y and Z”.

São Paulo Area, Brazil

• Independent consultant and marketing, communication, research, strategic planning, training and development facilitator.Responsible for the communication, marketing, training and development strategic plans, especially.
• For the past 6 years was responsible for creating comercial proposition, customer servisse and elaborating debriefs and action plans/workshops/trainings on ALGI Mediação (2020 e 2021) on the consulting firm NB Heart.
• Worked developing and implementing cultural transformation during mergers and acquisitions on companies such as Corteva, B3 and Vivo.
• Contracted and corked through Value surveys with Barrett Institute for clients as B3, Johnson & Johnson, O Boticário and Vivo.
• Participated as researcher through Consulting firm Behavior for qualitative surveys forO Boticário, GVT and Santander.
• Created, executed and worked through a survey sought by Repense Comunicação for clientsFundação Dom Cabral and GSK.

São Paulo Brazil

São Paulo, Brazil

• In charge of all external communications of the brand towards the advertising market and public. Management of Advertising, Promotions, Promotional Actions and New Businesses.
• Managed creation and production of VMB 07 campaign. The show was in first place among all broadcast TV channels for three hours (targets were between 15 and 19 years).
• Produced na event for all advertisers, clients and national press (over 1500 people) to launch “Dossiê Universo Jovem III”. This event became a benchmark on the organization and generated and increase of 360% of.
• Created and produced souvenirs and campaigns on the network between 1995 and 2007 conquering the image of innovator and creator of tendencies for MTV. In 1999, MTV Brasil was chosen as the greatest brand performance.
• Promoted the launch of MTV magazine. As a result there was Strong impact with the press, reaching over 900,000 readers per month.
• Direct participation on analysis and implementing cultural projects such as events, exhibits, lectures, movies, theater plays and fashion shows. Some projects Semana de Moda Casa dos Criadores, Mobile Festival, Feira.

Master, Anthropology

Mba, Marketing

College, Publicidade E Propaganda